Características, reseñas y alternativas de Kapost

Kapost

B2B marketing operating system

4.5/5 (11 reseñas)

Información general sobre Kapost

Kapost’s software helps make content marketing easy by managing every step of the process in a single platform. Key features include a marketing calendar, workflows, and analytics, allowing users to store all content types in one place. Kapost helps companies use content to drive more web visitors, nurtured leads and new sales.

Kapost can manage blog posts, videos, eBooks and white papers, social media posts, presentations and infographics, emails, landing pages and webinars. With one click users can publish their content into all their digital channels, including:

CMS (Kapost is integrated with all major platforms)
YouTube & Slideshare
Social networks: Facebook, Twitter, LinkedIn, Tumblr
Marketing Automation: Eloqua and Marketo
CRM
Webinar systems

The system displays metrics from every step of the process, including:

Ideas submitted
Content published
Links (to content) earned
Content views
Content conversions (i.e. # of leads content has generated)

Precio

A partir de
$3500/mes
Opciones de precios
Prueba gratis
Suscripción
Relación calidad-precio

Dispositivos

Tamaño de la empresa

P
M
G

Disponible en los países siguientes

Canadá, Estados Unidos

Idiomas admitidos

Inglés

Reseñas de Kapost

Calificación general
4.5/5
91% reseñas positivas
7
Excelente
3
Muy bien
1
Media
0
Mediocre
0
Horrible
Traducir con Google

Kapost has transformed how our marketing organization operates

Software usado A diario durante Más de dos años
Revisado el 28/2/2018
Fuente de la reseña: Capterra

Having the ability to see all of our impending and in-progress projects allows us to better schedule and staff for upcoming needs.
The ability to provide a gallery of all of our content, that is fully searchable and sortable, enables our staff to find content on their own saves a lot of time for both the marketing team, as well as the sales (or other) teams.

Puntos a favor

Kapost allows us to have full visibility into our content efforts. From ideas to final output, to tracking the success of the assets, it's all visible within Kapost. This visibility enhances collaboration across our ever-growing department and company.

Puntos en contra

All of the challenges have been on our side (building out processes, getting people to change behaviors). And the folks at Kapost have been very helpful by offering advice and support as we transform marketing.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación

10.0/10
Traducir con Google

Requires entire team adoption, otherwise, it's a great tool.

Software usado A diario durante Más de un año
Revisado el 31/5/2018
Fuente de la reseña: Capterra

Puntos a favor

Kapost makes it so easy to track progress on a project and ensure you hit your needed deliverables. It's also easy to see where items bottleneck so you can get stuck projects back on track. I've used it for everything within a Marketing team - event coordination, press releases, blogs, data sheets, you name it. It's really easy to make it work for whatever task you are working on.

Puntos en contra

It takes A LOT of implementation work. It also requires full team adoption. If there are only a couple people utilizing it, it's just not going to work to its full potential. Aside from that, we thought it would be more of a content repository and management system but it didn't have the capabilities that we were looking for.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Traducir con Google

Great for keeping content and campaigns organized.

Software usado A diario durante Más de dos años
Revisado el 6/9/2017
Fuente de la reseña: Capterra

Puntos a favor

Great for organization with solid workflow functionality and easy to use calendar. Alerts for due dates on projects saved a lot of project management time. Account reps really did want to help, even though we were using the software in a limited capacity for blog hosting only.

Puntos en contra

There were rather frequent formatting issues. The customer service reps didn't seem to have much pull over product and developers when it came to implementing customer feedback.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación

8.0/10
Traducir con Google

Kapost is a great tool for coordinating high volume from a small team

Software usado Otro durante Más de un año
Revisado el 18/5/2017
Fuente de la reseña: Capterra

Lots of adoption. Analyzed our internal processes and helped us to understand them.

Puntos a favor

Ease of use made adoption easy, friendly UI made most tasks easy to view and manage. The Finished asset gallery is a simple DAM that enables us to keep the most recent version in front of the team and accessible.

Puntos en contra

Some limitations in how campaigns can be structured and short on critical path features. Kapost is great for breaking down the task in hand to its component parts and assigning each stage to different folks, but it doesnt show loading or account for loading in its timelines.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación

7.0/10
Traducir con Google

Great collaboration tool

Software usado A diario durante 6-12 meses
Revisado el 21/6/2018
Fuente de la reseña: Capterra

Puntos a favor

It is an easy way to see exactly who is doing what. A calendar feature lays out everything in a way that makes sense.

Puntos en contra

It can be hard to approve certain pieces of content, if only because it is hidden in a bunch of menus. It's a learning process.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Precios de Kapost

A partir de
$3500/mes
Opciones de precios
Prueba gratis
Suscripción
Relación calidad-precio

KAPOST pricing starting at $3,500/month

Funciones de Kapost

  • API
  • Análisis de campaña
  • Análisis de participación
  • Etiquetado
  • Gestión de campañas
  • Gestión de contenidos
  • Integración de redes sociales
  • Integración de terceros
  • Marketing de redes sociales
  • Marketing multicanal
  • Panel de actividades
  • Supervisión

  • Análisis en tiempo real
  • Creación de informes y estadísticas
  • Creación de marca personalizable
  • Datos en tiempo real
  • Importación y exportación de datos
  • Interfaz para arrastrar y soltar
  • Modelos personalizables
  • Pruebas A/B

Más información sobre Kapost

Funciones principales de Kapost

  • Allows collaborators to submit content concepts
  • Automated email notifications
  • Automates content workflow
  • Campaign view of various content campaigns
  • Coordinate content marketing operations
  • Cross-channel content performance metrics
  • Customizable workflow
  • Fully customizable content dashboard
  • Manage all content types in one platform
  • Marketing calendar for content assets and campaigns
  • Publish content to all channels
  • Strategic content marketing framework

Beneficios

STRATEGY: Operate content marketing within a strategic framework

ORGANIZATION: Coordinate content marketing operations

WORKFLOW: Streamline the content process with configurable workflows

ALL-IN-ONE: Manage all content types in one central location

DISTRIBUTION: Publish content to all channels directly from Kapost

ANALYTICS: Understand what is working, and what isn’t, across the entire content operation

Preguntas frecuentes sobre Kapost

He aquí algunas preguntas frecuentes sobre Kapost.

P. ¿Qué tipo de planes de precios ofrece Kapost?

Kapost ofrece los siguientes planes de precios:

A partir de: $3500/mes

Modelo de precios: Suscripción

Prueba gratis: No disponible

KAPOST pricing starting at $3,500/month

P. ¿Cuáles son las características principales de Kapost?

Kapost ofrece las siguientes características:

  • Allows collaborators to submit content concepts
  • Automated email notifications
  • Automates content workflow
  • Campaign view of various content campaigns
  • Coordinate content marketing operations
  • Cross-channel content performance metrics
  • Customizable workflow
  • Fully customizable content dashboard
  • Manage all content types in one platform
  • Marketing calendar for content assets and campaigns
  • Publish content to all channels
  • Strategic content marketing framework

P. ¿Quiénes son los usuarios habituales de Kapost?

Los clientes habituales de Kapost son:

Empresas Grandes

P. ¿Qué idiomas admite Kapost?

Kapost admite los siguientes idiomas:

Inglés

P. ¿Qué tipo de planes de precios ofrece Kapost?

Kapost cuenta con los siguientes planes de precios:

Suscripción

P. ¿Kapost es compatible con dispositivos móviles?

No tenemos información sobre los dispositivos compatibles con Kapost

P. ¿Con qué otras aplicaciones se integra Kapost?

Kapost se integra con las siguientes aplicaciones:

Atomic Reach, Curata, Hootsuite, Marketo, Marketo, Salesforce Marketing Cloud, Sitecore, Twitter, Uberflip, Vidyard

P. ¿Qué nivel de compatibilidad ofrece Kapost?

Kapost ofrece las siguientes opciones de asistencia:

Base de conocimientos, Asistencia en línea, Asistencia telefónica