Infusionsoft

Infusionsoft

Software de CRM, ventas y marketing para pequeñas empresas

4.1/5 (1044 opiniones)

Información general sobre Infusionsoft

¿Qué es Infusionsoft?

Infusionsoft proporciona una solución de CRM, automatización de marketing, comercio electrónico y pago, junto con un mercado de aplicaciones, integraciones y consultores estratégicos. Al centralizar la información de contacto en un solo lugar, el CRM de Infusionsoft mejora la eficiencia de los equipos de ventas. Elimina las actividades de ventas redundantes y, combinada con las robustas herramientas de marketing y comercio electrónico, Infusionsoft pretende ayudar a las pequeñas empresas a vender más mediante la automatización del flujo de trabajo de ventas y la estimulación de los clientes potenciales hasta que estén listos para comprar.

Infusionsoft integra completamente poderosas herramientas de marketing que ayudan a los usuarios a conectarse con clientes potenciales a través del correo electrónico, las redes sociales y los canales sin conexión para forjar relaciones y estimular a los clientes potenciales. Y como los mensajes de marketing están vinculados a los datos de CRM y de comercio electrónico, las empresas pueden crear comunicaciones personalizadas para ayudar a aumentar las conversiones.

Con Infusionsoft no es necesario utilizar sistemas en línea separados para realizar ventas. Incluye una gama de herramientas de comercio electrónico necesarias para crear un escaparate u ordenar páginas, administrar facturación y cobros, desencadenar el seguimiento posterior a la compra y más. La herramienta de comercio electrónico también está vinculada a los CRM existentes, lo que permite a los usuarios crear fácilmente ofertas y mensajes específicos para hacer ventas adicionales. Con Infusionsoft, los usuarios pueden aprovechar la automatización para estimular a clientes potenciales, desencadenar comunicaciones basadas en el comportamiento, optimizar el flujo de trabajo y más, lo que ahorra tiempo y crea un sistema más uniforme y oportuno para administrar los procesos de ventas y marketing.

Recibir pagos no debería ser estresante: el objetivo de Infusionsoft Payments es simplificarlo. La mayoría de los clientes serán aprobados y podrán aceptar tarjetas de crédito en cuestión de minutos. Infusionsoft Payments cobra una tarifa plana baja de 2.9 % + 0.30 dólares por transacción. Los fondos generalmente se liquidan en un plazo de 48 horas. Las empresas incluso tienen la opción de decidir con qué frecuencia desean que se depositen sus fondos.

Información general sobre Infusionsoft

Precio

A partir de
USD 79.00/mes

Opciones de precios

Prueba gratis
Suscripción
Relación calidad-precio

Funciones de Infusionsoft

Dispositivos
Tamaño de la empresa
P M G
Disponible en los países siguientes
Australia, Canadá, Europa, Reino Unido, Estados Unidos
Idiomas admitidos
Árabe, Neerlandés, Inglés, Francés, Alemán y otros 6, Hebreo, Italiano, Japonés, Portugués, Español, Sueco

Capturas de pantalla

Captura de pantalla de Infusionsoft: Organize daily tasks using Infusionsoft CRM
Captura de pantalla de Infusionsoft: Organize daily tasks using Infusionsoft CRM Captura de pantalla de Infusionsoft: Contact records in Infusionsoft's CRM Captura de pantalla de Infusionsoft: Infusionsoft E-Commerce tools Captura de pantalla de Infusionsoft: Lead management in Infusionsoft for visual lead scoring Captura de pantalla de Infusionsoft: Custom branded email marketing campaign with Infusionsoft Captura de pantalla de Infusionsoft: Infusionsoft dashboard Captura de pantalla de Infusionsoft: Mobile responsive email builder Captura de pantalla de Infusionsoft: Responsive email templates to choose from Captura de pantalla de Infusionsoft: Engagement tracking & follow-up message customization Captura de pantalla de Infusionsoft: Calendar and task management

Reseñas de Infusionsoft

Reseñas de Infusionsoft

Calificación general
4.1
/
5 1044 reseñas
Excelente
496

Muy bien
337

Media
123

Mediocre
45

Horrible
43

Relación calidad-precio
3.8
Funciones
4.1
Facilidad de uso
3.5
Asistencia al cliente
4.1
80% Un ha recomendado esta aplicación
Chase D.

For the smart marketer

Providing consistency over the 1-2 year period our customers work with us.
Better handling of leads, turning them in to better conversions
Automating mundane tasks like letters, cards, packages, etc.
Generating referrals in a consistent trackable manner.
Warming leads more effectively
Combining online and offline interactions
Notifications of important milestones in the sales and fulfillment process


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Beth H.

Keap Best for Lager Businesses or Sales Based

Overall my experience with Keap was good as far as it went. There was so much available that didn't apply to my business and that was a tad frustrating to have to sort through what would be useful and how if at all I could use all of what I was paying for.


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Daniel S.

Well thought out and executed CRM

Having a central place for all of our information, and the ability to tag people automatically has saved lots of time and definitely increased or ability to connect with clients and sell.

Using the automated email campaigns and sequences to offer automated free trials as opposed to having to manually send out emails has been a lifesaver.


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Suzanne D.

Great for eCommerce... Unfortunately, our sites are not eCommerce


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Melissa C.

A great tool for more advanced small business marketing automation

I've used Infusionsoft twice to accomplish marketing automation that Hubspot didn't handle well.


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Chase D.
Traducir con Google

For the smart marketer

Software usado A diario durante Más de dos años
Revisado el 16/11/2017
Fuente de la reseña: Capterra

Providing consistency over the 1-2 year period our customers work with us.
Better handling of leads, turning them in to better conversions
Automating mundane tasks like letters, cards, packages, etc.
Generating referrals in a consistent trackable manner.
Warming leads more effectively
Combining online and offline interactions
Notifications of important milestones in the sales and fulfillment process

Puntos a favor

Customizability is my favorite part of Infusionsoft. It is very powerful to be able to have it do exactly what you have dreamed up. It seems pretty simplistic at first, but when you get into it, you start to realize that the possibilities are endless of what you can accomplish and do with it. For me the CRM and Campaign builder are doing automated tasks for me that would take our team hours to accomplish, and catching our sales and fulfillment process at critical time points to make sure our patient experience is the best it can be.

I really love and use campaign builder . . . a lot. You can make campaigns do whatever you want AND make them start to perform based on the interaction that your customers have with the campaigns. That is very powerful and one of the big differentiators IS has from other software I have found.

I've used IS for about 4 years now and I'm building new things every week to help reduce the tasks I do and my employees do.

I also love the community. Going to ICON (the conference that infusionsoft puts on) was one of the best experiences I have had as a business owner. It was amazing to see thousands of small business owners making things happen and helping each other.

Infusionsoft really does live by its tag line "We help Small Businesses Succeed."

Puntos en contra

There is work involved. I'm not really trying to be facetious. So many times we want a silver bullet that makes everything as easy as wasting 6 hours on your friends facebook feeds. In life in general, it's not easy to customize anything, but when it is finally tailored right to what your business needs, it is very powerful. Infusionsoft isn't a few clicks here and there and over with, but if it were, it wouldn't be the powerful machine it is. So you have to be willing to invest in harnessing it to your wagon and making it work for you. That investment can potentially involve you or your staff learning how to use it, and/or hiring third party companies who help you get it doing what you want it to do. As long as you go into it knowing that there is tremendous benefit from both of these investments, your business will be influenced for the better.

Infusionsoft has a lot of things that are cookie cutter easy, but I think of it more like a cookie cutter maker than some software that does one or two things well and leaves businesses lacking in functionality or customizability. Learning the skills I have gained in Infusionsoft have totally transformed the way I think about marketing to my patients and everyone around me.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 10.0/10

Beth H.
Sector: Salud, bienestar y deporte
Tamaño de la empresa: 2-10 empleados
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Keap Best for Lager Businesses or Sales Based

Software usado Semanalmente durante Más de un año
Revisado el 5/12/2019
Fuente de la reseña: Capterra

Overall my experience with Keap was good as far as it went. There was so much available that didn't apply to my business and that was a tad frustrating to have to sort through what would be useful and how if at all I could use all of what I was paying for.

Puntos a favor

The training I received when I purchased this software was amazing. I learned so much not just about how to use their software but how to grow and ex[and my business.

Puntos en contra

For my use as a small business that is not selling products, Keap was quite expensive. There are a lot of excellent features that I didn't use because they didn't fit well or apply to my small service based business.

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Respuesta de Keap

Beth,
We are so glad to hear that Keap is working for your business! Thank you for your review.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 8.0/10

Daniel S.
Sector: Software informático
Tamaño de la empresa: 2-10 empleados
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Well thought out and executed CRM

Software usado A diario durante 6-12 meses
Revisado el 20/9/2019
Fuente de la reseña: Capterra

Having a central place for all of our information, and the ability to tag people automatically has saved lots of time and definitely increased or ability to connect with clients and sell.

Using the automated email campaigns and sequences to offer automated free trials as opposed to having to manually send out emails has been a lifesaver.

Puntos a favor

The customization options are nearly endless.

The embeddable forms, that can trigger tags, which can trigger sequences such as email campaigns, have saved us hours of formerly manual work every day. The campaign builder is incredibly deep and robust, allowing for anything you can imagine.

The thought given to different ways to do nearly everything is great.

They have a /Tellus page and are responsive to suggestions. I recently mentioned on the that when adding a contact, the email field should automatically trim whitespace from each end, because when copying and pasting it often have an error. Within 2 weeks, that change had been implemented.

The import from CSV file options are very robust.

Lots of third party integrations, and a robust API. Very helpful community for questions with actual developers there.

Puntos en contra

The search is a little clunky. It's great if you're searching name, phone number or email address, but to search anything else like custom fields requires going to a separate page and finding that field. Would be great if there was an option to "search all the things", or to add custom fields to the default search.

Not really their fault, but because we sell products in both Canada and the US in 2 different currencies, we're unable to use their ordering forms.

When you leave it idle, rather than timing out gracefully, you lose any unsaved info. I know that's more of a "my workflow, why the hell aren't you saving your work" issue, but it's still annoying.

Campaign builder doesn't work in Firefox, so I'm forced to use Chrome for that...

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 9.0/10

Suzanne D.
Sector: Marketing y publicidad
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Great for eCommerce... Unfortunately, our sites are not eCommerce

Revisado el 24/5/2016
Fuente de la reseña: SoftwareAdvice

Puntos a favor

InfusionSoft was great at first and exciting to learn the platform and start building campaigns. The campaign builder is by far the best part as it is very easy to understand and super easy to visualize your campaign the way it maps out. The elements, processes, communications, etc. are all on a grid map with arrows connecting and directing contacts where to go based on criteria, tags, and triggers you define and set. Once your developers connect everything you need, it is fun to create campaigns.

Puntos en contra

Two problems: the CRM is subpar and some integration connections are not ideal. In terms of CRM, there are a lot of preloaded fields as you could expect. The problem is that if there are fields you do not need or use for your business, you're stuck looking at them no matter what. You can create and add up to 100 new custom fields and define the type of field they are, but you cannot remove or even hide existing fields or tabs. Also, we used ScheduleOnce to connect to schedule leads who interacted with our site by filling out a form. Sometimes ScheduleOnce would update their system and cause problems with InfusionSoft and vice versa. Support from IS was quick to address and fix this when it was on their end though.

Desglose por calificación

Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 7.0/10

Melissa C.
Sector: Marketing y publicidad
Tamaño de la empresa: 51-200 empleados
Traducir con Google

A great tool for more advanced small business marketing automation

Software usado Semanalmente durante Más de dos años
Revisado el 5/11/2019
Fuente de la reseña: Capterra

I've used Infusionsoft twice to accomplish marketing automation that Hubspot didn't handle well.

Puntos a favor

Infusionsoft is a great tool for small businesses that need to kick it up a notch with their marketing automation. It offers an easy to use visual workflow builder and although the learning curve is a bit steep, once users get the principles, the customization is a great trade off.

Puntos en contra

Infusionsoft does have its quirks and the learning curve can be steep for those who are not technical or logical. Recommend working with a partner to get past this challenge.

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Respuesta de Keap

Melissa,
Thank you so much for the high marks. So glad to hear the power of the product is beneficial to you and your business!

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 9.0/10

Recomendación de usuario
7.8/10
Basado en 1044 valoraciones de usuarios
Compara con las alternativas según las recomendaciones de los usuarios
Compara las alternativas

Precios de Infusionsoft

Precios de Infusionsoft

A partir de
USD 79.00/mes
Prueba gratis
Suscripción
Relación calidad-precio
Relación calidad-precio
3.8/5
Basado en 1044 valoraciones de usuarios
Compara las alternativas según la relación calidad-precio
Compara las alternativas

Funciones de Infusionsoft

Funciones de Infusionsoft

API
Base de datos de clientes
Campos personalizables
Creación de informes personalizables
Creación de informes y estadísticas
Creación de marca personalizable
Datos en tiempo real
Encuestas y comentarios
Gestión de calendarios
Importación y exportación de datos
Integración de CRM
Integración de correo electrónico
Integración de redes sociales
Integración de terceros
Modelos personalizables
Notificaciones automáticas
Pagos electrónicos
Panel de actividades
Recordatorios
Seguimiento de actividades
Funciones
4.1/5
Basado en 1044 valoraciones de usuarios
Compara con las alternativas según la valoración de características
Compara las alternativas

Categorías

Vídeos y tutoriales

Vídeos y tutoriales

Preguntas frecuentes sobre Infusionsoft

Preguntas frecuentes sobre Infusionsoft

He aquí algunas preguntas frecuentes sobre Infusionsoft.

P. ¿Qué tipo de planes de precios ofrece Infusionsoft?

Infusionsoft ofrece los siguientes planes de precios:

A partir de: USD 79.00/mes

Modelo de precios: Suscripción

Prueba gratis: Disponible

P. ¿Cuáles son las características principales de Infusionsoft?

No tenemos información sobre las características de Infusionsoft

P. ¿Quiénes son los usuarios habituales de Infusionsoft?

Los clientes habituales de Infusionsoft son:

Empresas pequeñas

P. ¿Qué idiomas admite Infusionsoft?

Infusionsoft admite los siguientes idiomas:

Árabe, Neerlandés, Inglés, Francés, Alemán, Hebreo, Italiano, Japonés, Portugués, Español, Sueco

P. ¿Qué tipo de planes de precios ofrece Infusionsoft?

Infusionsoft cuenta con los siguientes planes de precios:

Suscripción

P. ¿Infusionsoft es compatible con dispositivos móviles?

Infusionsoft admite los siguientes dispositivos:

Android, iPhone, iPad

P. ¿Con qué otras aplicaciones se integra Infusionsoft?

Infusionsoft se integra con las siguientes aplicaciones:

3CLogic, Bitium, Click2Mail, Direct Mail Manager, HappyFox, Help Scout, Instapage, Velocify, WebMerge, ion interactive

P. ¿Qué tipo de asistencia ofrece Infusionsoft?

Infusionsoft ofrece las siguientes opciones de asistencia:

Preguntas frecuentes, Foro, Base de conocimientos, Asistencia en línea, Asistencia telefónica, Tutoriales en vídeo