Características, reseñas y alternativas de dotmailer

dotmailer

Software de automatización de marketing por correo electrónico.

4.3/5 (155 reseñas)

Información general sobre dotmailer

dotmailer te ayuda a crear y rastrear campañas personalizadas, segmentadas y optimizadas de marketing por correo electrónico. Al importar listas de correo, datos de formularios web, sitios y aplicaciones de terceros, así como el comportamiento del sitio web y de compras, dotmailer te ayuda a segmentar las listas de clientes y enviar correos automáticos basados en eventos, historial de compras y cualquier otra cosa.

dotmailer ofrece una herramienta de creación de correos electrónicos de arrastrar y soltar que te permite crear correos electrónicos masivos, así como correos electrónicos personalizados para cada cliente. También puedes usar la aplicación para crear encuestas, formularios y páginas de inicio. dotmailer te permite crear una variedad de tipos de campañas con la herramienta Program Builder. Crea campañas de marketing de ciclo de vida de los productos, campañas producidas por eventos de comercio electrónico o campañas de canales múltiples para automatizar los mensajes SMS y el correo directo.

La creación de informes detallados en tiempo real te permiten rastrear y medir toda la actividad de la campaña. Puedes acceder a informes de nivel de contacto e informes imprimibles listos para hacer una presentación. Obtén información sobre quién abrió tu correo electrónico, dónde estaban, qué hicieron y si se convirtieron. dotmailer ofrece una serie de integraciones de terceros, incluso con Salesforce, Magento, Facebook y Gmail.

Precio

A partir de
$150/mes
Opciones de precios
Prueba gratis
Suscripción
Relación calidad-precio

Dispositivos

Tamaño de la empresa

P
M
G

Disponible en los países siguientes

Europa, Reino Unido, Estados Unidos

Idiomas admitidos

Inglés

Reseñas de dotmailer

Calificación general
4.3/5
85% reseñas positivas
72
Excelente
59
Muy bien
19
Media
3
Mediocre
2
Horrible
Traducir con Google

Easy to navigate and create campaigns. Wish it worked better with magento 2.

Software usado A diario durante Más de dos años
Revisado el 7/5/2018
Fuente de la reseña: Capterra

We were able to send out more emails due to the easy use of the software. Wish other things were improved.

Puntos a favor

easy to use. makes it simple for a person who is not very technical to send emails. support is good but only if the same tech person helps you out, seems like if they are not well informed it takes forever to get the help you need. at first our plan was well structured for our needs at the moment however as you grow it seems to be way more difficult to upgrade without having to more then triple your costs. they do not cap your images, so you can add as many images and files sizes you want. other companies like bronto charge you for extra space to upload images. this can be a problem since one day you will have to go into your image archive and delete old images that were used in past emails. so if a customer has your email in the inbox and you delete your images it will display a broken link. campaign reporting is another cool feature but it seems like the company still doesn't really have a good accurate reporting as google analytics so its kinda pointless to have reporting in their platform if they do not have accurate reporting. if you are looking for a platform like this, I suggest you get a plan that allows room for growth. for promoters that like using emojis in their subject lines, this company does offer a good amount of different icons. AB testing is really easy to implement as well. Switching and managing multiple accounts is also easy to use. their mobile features are cool, but are not always coded to adjust to where things don't break or look odd in the emails.

Puntos en contra

the platform does not do a good job notifying you if your emails are failing or if data is failing to be collected from orders or customers. Can go months without knowing if something is not working.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación

5.0/10
Traducir con Google

Good email marketing platform for a reasonable price

Software usado A diario durante Más de un año
Revisado el 20/11/2018
Fuente de la reseña: Capterra

Dotmailer helped us send much more effective marketing campaign emails. Audience segmentation is easier than before.

We're now sending personalized triggered campaigns to customers.

Our transactional emails are now templated and much easier to update.

Emails view better on mobile devices.

Company was overall pleasant to work with through onboarding process.

Puntos a favor

Full-featured email platform at a cost lower than most competitors.

UI is straightforward and functional, relatively fast. I don't have much trouble finding what I'm looking for.

Onboarding, knowledge base, and technical support meant I learned the platform pretty quickly. Technical support has always replied quickly and is usually helpful.

Program builder for triggered emails is easy to use, and powerful.

Segmentation tool works well.

Able to template and send all our transactional emails at no additional cost.

Puntos en contra

Reporting could be improved. We can't figure out how to link to our Google Analytics account.

Easyeditor for emails is OK. Would prefer something more robust with more even more features.

Sometimes pages load slow through the UI.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación

8.0/10
Traducir con Google

To flush your business’s jorum with great opportunities

Software usado A diario durante Más de dos años
Revisado el 3/12/2018
Fuente de la reseña

Puntos a favor

The features presented by Maropost are already advantages in their own nature. We can rarely find something similar in the alternative solutions. Marketing automation is something incredible. Its flows allow building multiple scenarios which would be equally suitable to reach the customer’s needs and wishes. Moreover, the user interface, namely, its simplicity of operation, makes all the flows hugely more successful than if we were to refer to guides in order to check what section is responsible for.

Puntos en contra

It is hard to evaluate as a purely positive or negative feature that a solution doesn’t have any drawbacks. In our experience, we have tested some such rare solutions which seem to be thought-out for many years to come. But it is even more insolent if the service has only one or two small defects. It doesn’t hurt too much but feels like soreness of the mouth.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación

8.0/10
Traducir con Google

Excellent Email Automation for Magento

Software usado Semanalmente durante Más de dos años
Revisado el 17/8/2018
Fuente de la reseña: Capterra

If you are looking for a simple to use email automation system with Magento, it is probably one of the top choice. However if you are handy and like to create your own logic and unique segmentation from your email interaction, it may not be sophisticated enough.

Puntos a favor

It works well if you are using Magento as your e-commerce platform. It is easy to use and the integration logic with Magento is very simple to execute. The package also comes with survey forms, SMS and ability to create landing pages.

If you are new to email automation, this system may be a good start to get you familiar with logics and scheduling.

Puntos en contra

The integration is nice to setup, however it may slow down the overall system. If you like to run various dynamic values, the system may give up (you will receive email from the admin if "your campaign has been cancelled"). The issue is there is no warning when you setup the logic if it may cause issue. It just happens when you set the schedule and let it runs.

Another issue is the survey form only allows you to send the acknowledgment to 1 email address only.

Lastly the system integration to other platform is not as fluid as to Magento . It claims if it works with Salesforce, Shopify etc. However they are limited on data integration and capabilities.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación

7.0/10
Traducir con Google

Overall, I personally enjoy Dotmailer's interface and functionalities. I think it is easy to use.

Software usado A diario durante Más de un año
Revisado el 15/2/2018
Fuente de la reseña: Capterra

Puntos a favor

- Dotmailer's drag and drop functions
- Segments are easy to use
- Easy Landing Page editing
- Easy survey creation
- Speed has increased since I started using it nearly 2 years ago
- Customer support is fantastic

Puntos en contra

- There are many bugs. Many times when editing text from the design interface, the text spacing will be thrown off.
- I also strongly dislike the new 18one release. The percentages are not rounded unless you compare them with another campaign. I think that the number of emails delivered should be under the number of emails sent. Soft bounces and hard bounces are not as easy to find. When you click "view more" under any field in the "At a glance" menu, it just takes you to a list of people which I don't think is very useful.
- Landing page reporting tab doesn't really show you any report, just number of views
- I personally would like to see a functionality where you could see test send history so you can see who has been a sent a test and when they were sent.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Precios de dotmailer

A partir de
$150/mes
Opciones de precios
Prueba gratis
Suscripción
Relación calidad-precio

Funciones de dotmailer

  • API
  • Análisis de campaña
  • Análisis de participación
  • Análisis en tiempo real
  • Creación de informes y estadísticas
  • Datos en tiempo real
  • Gestión de campañas
  • Gestión de contenidos
  • Integración de redes sociales
  • Integración de terceros
  • Interfaz para arrastrar y soltar
  • Marketing de redes sociales
  • Marketing multicanal
  • Modelos personalizables
  • Panel de actividades
  • Pruebas A/B
  • Supervisión

  • Creación de marca personalizable
  • Etiquetado
  • Importación y exportación de datos

Preguntas frecuentes sobre dotmailer

He aquí algunas preguntas frecuentes sobre dotmailer.

P. ¿Qué tipo de planes de precios ofrece dotmailer?

dotmailer ofrece los siguientes planes de precios:

A partir de: $150/mes

Modelo de precios: Suscripción

Prueba gratis: Disponible

P. ¿Cuáles son las características principales de dotmailer?

No tenemos información sobre las características de dotmailer

P. ¿Quiénes son los usuarios habituales de dotmailer?

Los clientes habituales de dotmailer son:

Empresas Grandes, Empresas medianas, Empresas pequeñas

P. ¿Qué idiomas admite dotmailer?

dotmailer admite los siguientes idiomas:

Inglés

P. ¿Qué tipo de planes de precios ofrece dotmailer?

dotmailer cuenta con los siguientes planes de precios:

Suscripción

P. ¿dotmailer es compatible con dispositivos móviles?

No tenemos información sobre los dispositivos compatibles con dotmailer

P. ¿Con qué otras aplicaciones se integra dotmailer?

dotmailer se integra con las siguientes aplicaciones:

Cyclr, Digioh, Fresh Relevance, Justuno, LeadsBridge, PieSync, Privy, Teamleader, Workbooks CRM, ion interactive

P. ¿Qué nivel de compatibilidad ofrece dotmailer?

dotmailer ofrece las siguientes opciones de asistencia:

Base de conocimientos, Asistencia en línea, Asistencia telefónica, Tutoriales en vídeo