---
description: Información actualizada sobre ActiveCampaign. Lee opiniones verificadas y descubre funciones, características, precios y usabilidad. Obtén rápidamente una visión general de ventajas y desventajas. Compara ActiveCampaign con productos similares.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: ActiveCampaign: precios, funciones y opiniones | GetApp México 2026
---

Breadcrumb: [Inicio](/) > [Sistema CRM](/directory/230/crm/software) > [ActiveCampaign](/software/2348/activecampaign)

# ActiveCampaign

Canonical: https://www.getapp.com.mx/software/2348/activecampaign

Página: 1 de 104\
Siguiente: [Página siguiente](https://www.getapp.com.mx/software/2348/activecampaign?page=2)

> Conexión entre marketing por correo electrónico, automatización de marketing, CRM y gestión de cuentas para empresas que buscan contactar e interactuar con los clientes. Envía un seguimiento que se adapte a la conducta del cliente, transmitiendo el mensaje perfecto en el momento adecuado. Tendrás clientes más felices y más conversiones.
> 
> Veredicto: 2561 usuarios lo han valorado con **4.6/5**. De los mejores valorados en **Probabilidad de recomendación**.

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## Estadísticas y valoraciones rápidas

| Métrica | Calificación | Detalles |
| **En general** | **4.6/5** | 2561 Opiniones |
| Facilidad de uso | 4.2/5 | Basado en las opiniones generales |
| Asistencia al cliente | 4.4/5 | Basado en las opiniones generales |
| Relación calidad-precio | 4.3/5 | Basado en las opiniones generales |
| Funciones | 4.5/5 | Basado en las opiniones generales |
| Porcentaje de recomendaciones | 80% | (8/10 Probabilidad de recomendación) |

## Sobre el proveedor

- **Empresa**: ActiveCampaign
- **Constitución**: 2003

## Contexto comercial

- **Precio inicial**: USD 15.00
- **Modelo de precios**:  (Prueba gratis)
- **Público objetivo**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000, 5,001-10,000, 10,000+
- **Despliegue y plataformas**: Cloud, SaaS, Web, Mac (desktop), Windows (desktop), Linux (desktop), Chromebook (desktop), Android (móvil), iPhone (móvil), iPad (móvil)
- **Idiomas admitidos**: alemán, chino, danés, español, finés, francés, indonesio, inglés, italiano, neerlandés, portugués, turco
- **Países disponibles**: Alemania, Australia, Brasil, Bélgica, Canadá, China, Dinamarca, España, Estados Unidos, Francia, India, Irlanda, Italia, Japón, México, Nueva Zelanda, Países Bajos, Portugal, Reino Unido, Singapur

## Funciones

- A/B Testing
- API
- Acceso móvil
- Acciones activadas por evento
- Alertas y notificaciones
- Almacenamiento de documentos
- Análisis de campañas
- Análisis de evolución de ventas
- Análisis de ventas
- Análisis visual
- Aplicación móvil
- Archivo y conservación
- Arrastrar y soltar
- Automatización de marketing
- Automatización proceso/flujo de trabajo
- Autoresponders
- Autorizaciones basadas en roles
- Base de datos de clientes
- Base de datos de contactos
- Biblioteca de imágenes

## Integraciones (en total: 205)

- 123FormBuilder
- 46elks
- AEvent
- APIANT
- Act\!
- Acuity Scheduling
- AdPage
- AdaptiveU
- AddEvent
- Adobe Commerce
- AgencyAnalytics
- Agile CRM
- Aimtell
- Aircall
- Airtable

… y 190 integraciones más

## Opciones de asistencia

- E-mail/Help Desk
- Preguntas frecuentes/foro
- Base de conocimientos
- Asistencia telefónica
- Asistencia 24/7
- Chat

## Categoría

- [Sistema CRM](https://www.getapp.com.mx/directory/230/crm/software)

## Categorías relacionadas

- [Sistema CRM](https://www.getapp.com.mx/directory/230/crm/software)
- [Software de gestión de campañas](https://www.getapp.com.mx/directory/304/campaign-management/software)
- [Herramientas de email marketing](https://www.getapp.com.mx/directory/307/email-marketing/software)
- [Herramientas de automatización de marketing](https://www.getapp.com.mx/directory/308/marketing-automation/software)
- [Software de gestión de contactos](https://www.getapp.com.mx/directory/337/contact-management/software)

## Alternativas

1. [Brevo](https://www.getapp.com.mx/software/91466/brevo) — 4.6/5 (3408 reviews)
2. [Mailchimp](https://www.getapp.com.mx/software/8268/mailchimp) — 4.5/5 (17572 reviews)
3. [MailerLite](https://www.getapp.com.mx/software/10156/mailerlite) — 4.7/5 (2256 reviews)
4. [Constant Contact](https://www.getapp.com.mx/software/90578/constant-contact) — 4.3/5 (2912 reviews)
5. [EmailOctopus](https://www.getapp.com.mx/software/111489/emailoctopus) — 4.8/5 (654 reviews)

## Opiniones

### "Great option for building out email campaigns and overall marketing" — 5.0/5

> **Mike** | *31 de julio de 2023* | Marketing y publicidad | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: Very easy to use, the interface was intuitive and simple
> 
> **Puntos en contra**: Found it pretty difficult to send emails on behalf of clients. It was not simple to add a send from email address that was from a different domain than the one I used as my login email.
> 
> Great and simple product, especially for an in house marketing team. Lots of power, easy to integrate with other systems and full support from Zapier if you need it.

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### "Great for smaller businesses, not so great for enterprise" — 4.0/5

> **Usuario anónimo** | *6 de diciembre de 2024* | Software informático | Valoración de la recomendación: 7.0/10
> 
> **Puntos a favor**: Super easy to use. Modern UI and very active support team. Clean documentation. Their development team were also quite supportive in helping us build an integration with them.
> 
> **Puntos en contra**: I find their automation and customization functionality is limiting. Because of that, we use another tool like Keap to send most of our emails. I don't think our developers find it as friendly to use as other tools available. Also, although they were supportive in helping us build an integration, once we had a problem - that's where the assistance stopped. If something goes wrong, they don't know or don't have the resources to fix it.
> 
> The app is almost too easy and too simple, which isn't what a more enterprise company would want. It's more of a small to medium business tool. The quality of support also isn't fully there when something goes wrong.

-----

### "Potentially great but underperforms." — 2.0/5

> **Caspar** | *9 de octubre de 2025* | Tecnología y servicios de la información | Valoración de la recomendación: 2.0/10
> 
> **Puntos a favor**: Can eventually do most tasks we are asking of it consistently. Email campaigns and automations work and are sent out in a timely manner.
> 
> **Puntos en contra**: Bad usability and very buggy. Not simple to create and edit email campaigns. Not easy to track UTM data through forms. Not easy to manage contact lists.
> 
> Not great. Causes a lot of frustrations among users. Often randomly signed out. Experience issues most times we use it.

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### "Automating our guest communication experience." — 5.0/5

> **Patricia** | *21 de enero de 2026* | Hostelería | Valoración de la recomendación: 9.0/10
> 
> **Puntos a favor**: The automation capabilities will enable me to create a more complicated pre-arrival sequence to automatically deliver check-in instructions and upsell offers to the guests prior to their arrival.
> 
> **Puntos en contra**: The learning curve is very steep to my front desk workers who have to periodically update the details of the guests. Our property management system has a slow customer support in solving technical problems with API connections.
> 
> With thousands of guests every day, our small staff cannot handle all of them manually. The site covers the whole lifecycle of booking to post-stay reviews. It is robust and effective but installation of the logic flows in the beginning consumed a lot of time and patience.

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### "Affordable and complete CRM software." — 5.0/5

> **Javier** | *26 de octubre de 2024* | Administración educativa | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: It's a complete CRM Software at an affordable price point that easily competes with Hubspot.
> 
> **Puntos en contra**: The lists feature could use some tweaks to be more versatile and edit criteria on the fly.
> 
> Been using it for several years and I'm very satisfied by the software.

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## Enlaces

- [Ver en GetApp](https://www.getapp.com.mx/software/2348/activecampaign)

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| pt | <https://www.getapp.com.br/software/2348/activecampaign> |
| pt-PT | <https://www.getapp.pt/software/2348/activecampaign> |

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