AWeber

Puntos a favor

Since I work with clients in order to achieve some Digital Marketing results AWeber has been some of the tools I have used the most. I like that it has some pretty form designs and that it has integration with a lot of themes and plugins for optin forms. I also like that AWeber has ease of use.

Puntos en contra

I use to regret about AWeber for its lack of automation features, but since this is not a limitation any more, I think AWeber is a great email & automation marketing tool.

Puntos a favor

Aweber provides great email templates with superb integration with other top tier programs. It even offers email marketing training and split testing functionality.

Puntos en contra

The only con I can think of is that the price increases dramatically as your list size increases. However it still remains very competitive with other autorepsonders.

Puntos a favor

When I started my first solo business and needed a way to send emails to a list, Weber was where I started. I had little knowledge about what I might need and wanted a way to get started with as little friction as possible. AWeber did just that.

Puntos en contra

Probably user inexperience on my end, but I couldn't get a handle on how to best use tags and segments to my advantage.

Puntos a favor

AWeber is good for maintaining a customer list and sending campaigns. It also provides the capability to use a single list among a couple websites with some integration and upgrades. Overall, I would consider it an entry-level list management option.

Puntos en contra

AWeber lacks the capability to integrate multiple website data seamlessly without some third-party apps. Not being able to maintain a single list among my three websites was a definite downside to continuing using the software. The form builder and landing pages were difficult and cumbersome to configure, setup and integrate. The RSS options was clunky and the templates were lacking any customization.

Puntos a favor

Aweber has stood the test of time. It is easy to get set up and get going. I like that it is stable, and it is always encouraging to me when I see that very successful people whose emails I let into my inbox are using Aweber.

Their customer service was very helpful to me when I was getting my account set up and had questions on a few things.

Puntos en contra

I do not care for their boring confirmation messages, and the fact that if I want something that is different, I have to get approval from them before I can use it.

I also saw a huge flaw when I participated in a promotional event with several others who also use Aweber. Apparently, when somone signs up for several email lists that are all hosted on Aweber, in a short space of time, Aweber sees that behavior as "spammy" and automatically unsubscribes that person from all the lists he/she subscribed to.

Their argument is that it protects Aweber customers and it protects their system overall. The problem is that it is unsubscribing people who actually want to receive these emails and if you are delivering a product by email, or even giiving information by email on how the new subscriber can receive that product, then the subscriber will never get that email.

When I contacted Aweber about this twice, the support staff was very blasé about this. One support staff member was good enough to remove the block and resubscribe the persons who had been removed so they subscriber could get the emails. Another refused to do so, and said that the subscriber would have to contact them to remove the block. How many people are actually going to take this extra step to receive emails???