Sobre OneSignal

OneSignal es una plataforma de participación del cliente que ofrece mensajes push para dispositivos móviles, push para la web, pro correo electrónico y dentro de aplicaciones para desarrolladores y especialistas en marketing. Con el objetivo de potenciar la comunicación, OneSignal ofrece funciones como pruebas A/B, analíticas, personalización, segmentación y más.

OneSignal tiene complementos para plataformas de publicación comunes como Shopify, WordPress y SDK "wrappers" para los lenguajes de programación comunes de iOS y Android. La plataforma también tiene extremos API REST para admitir la integración con cualquier pila técnica, lo que facilita a los especialistas en marketing y desarrolladores optimizar los flujos de trabajo. Las herramientas de segmentación posibilitan que los clientes lleguen a sus audiencias de una manera más específica, ya que solo se envían los mensajes más relevantes y personalizados según el comportamiento, la información demográfica y otros datos del usuario.

Sus funciones incluyen mensajería automatizada, segmentación, medios enriquecidos, pruebas A/B y analíticas avanzadas que permiten establecer resultados. OneSignal se puede utilizar a fin de impulsar mensajes transaccionales para las áreas de entretenimiento, juegos, noticias o eCommerce, así como marketing para promociones y reincorporación de usuarios.

Precios desde:

USD 9.00/mes

  • Versión gratuita
  • Prueba gratis
  • Suscripción

Clientes habituales

  • Trabajadores autónomos
  • Empresas pequeñas (2-50)
  • Empresas medianas (51-500)
  • Empresas grandes (500 o más)

Implementación

  • Basado en la nube
  • Entorno local

Disponible en los países siguientes

Afganistán, Albania, Alemania, Andorra, Arabia Saudita y otros 98

Idiomas admitidos

inglés

Precios desde:

USD 9.00/mes

  • Versión gratuita
  • Prueba gratis
  • Suscripción

Imágenes

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Funciones

Funcionalidades totales de OneSignal: 76

  • API
  • Acciones activadas por evento
  • Alertas de móvil
  • Alertas y notificaciones
  • Análisis de campañas
  • Análisis en tiempo real
  • Análisis visual
  • Arrastrar y soltar
  • Automatización de marketing
  • Base de datos de contactos
  • CRM
  • CTA personalizables
  • Campañas de goteo
  • Cartografía del viaje de cliente
  • Comunicación multicanal
  • Conformidad CAN SPAM
  • Conformidad con GDPR
  • Contenido dinámico
  • Controles o permisos de acceso
  • Correos electrónicos optimizados para el formato móvil
  • Creación de informes en tiempo real
  • Creación de informes y estadísticas
  • Creación de informes/análisis
  • Creación de marca personalizable
  • Datos en tiempo real
  • Editor HTML
  • Editor WYSIWYG
  • Editor de notificaciones
  • Envío masivo de mensajes de texto
  • Etiquetado
  • Geosegmentación
  • Gestión de bajas de la suscripción
  • Gestión de campañas
  • Gestión de campañas de email
  • Gestión de contactos
  • Gestión de correo electrónico
  • Gestión de flujo de trabajo visual
  • Gestión de la comunicación
  • Gestión de listas
  • Gestión de modelos
  • Gestión de suscripciones
  • Gestión de suscriptores
  • Historial de cliente
  • Importación y exportación de datos
  • Integraciones de terceros
  • Integración de comercio electrónico
  • MMS
  • Marketing multicanal
  • Marketing por SMS
  • Marketing por correo electrónico
  • Mensajería SMS
  • Mensajería planificada
  • Modelos personalizables
  • Notificaciones SMS
  • Notificaciones de app
  • Notificaciones en tiempo real
  • Notificaciones push
  • Notificaciones web
  • Panel de actividades
  • Personalización
  • Personalización de mensajes
  • Plantillas de correo electrónico
  • Programación de campañas
  • Programación de notificaciones
  • Pruebas A/B
  • Segmentación
  • Segmentación de campañas
  • Segmentación de clientes
  • Seguimiento de actividades
  • Seguimiento de clics
  • Seguimiento de conversión
  • Seguimiento de interacciones
  • Seguimiento de la participación
  • Seguimiento del comportamiento
  • Seguimiento por correo electrónico
  • Varios idiomas

Alternativas

PushEngage

4.9
#1 alternativa a OneSignal
PushEngage es una plataforma de notificaciones push en navegador que ayuda a los administradores de sitios web y...

SendPulse

4.6
#2 alternativa a OneSignal
Plataforma de marketing por correo electrónico con canales adicionales: SMS, notificaciones push web y chatbots de...

AppsFlyer

4.2
#3 alternativa a OneSignal
AppsFlyer es una plataforma de analíticas de marketing y atribución móvil basada en la nube que ayuda a los especialista...

Freshchat

4.1
#4 alternativa a OneSignal
Freshdesk Messaging (anteriormente conocido como Freshchat) es un moderno software de mensajería para equipos de...

Opiniones

Calificación general

4.7 /5
(86)
Relación calidad-precio
4.5/5
Funciones
4.6/5
Facilidad de uso
4.5/5
Asistencia al cliente
4.5/5

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Mostrando 5 opiniones de 86
Prabhakar
Prabhakar
Calificación general
  • Sector: Marketing y publicidad
  • Tamaño de la empresa: 2-10 empleados
  • Software usado A diario durante Más de dos años
  • Fuente de la reseña

Calificación general

  • Relación calidad-precio
  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 10.0 /10

Best and feature-packed tool for push notification

Revisado el 21/5/2022

Overall, I'm very satisfied with this tool. It has all the features that I need for push notificatio...

Overall, I'm very satisfied with this tool. It has all the features that I need for push notifications and sending offers to my audience.

Puntos a favor

I use it to send push notifications to my website visitors. Using OneSignal, I collect notifications from subscribers and send them notifications related to new posts, offers, and updates.
The best thing about this tool is that it is very easy to set up. You can customize and set it for different platforms like chrome, safari, android, ios, edge, etc. The analytics feature is also very good which allows me to view the customer journey, notification history, etc. It also supports multiple CMS like WordPress, Shopify, Blogger, Magento, Wix, Squarespace, Joomla, etc.

Puntos en contra

It should have a feature to remove inactive and duplicate subscribers.

Markus
Calificación general
  • Sector: Software informático
  • Tamaño de la empresa: Trabajador autónomo
  • Software usado A diario durante 6-12 meses
  • Fuente de la reseña

Calificación general

  • Relación calidad-precio
  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 10.0 /10

My honest Review about OneSignal

Revisado el 12/4/2023

My experience with OneSignal has been nothing short of exceptional. As a business owner, I was...

My experience with OneSignal has been nothing short of exceptional. As a business owner, I was looking for a comprehensive solution to manage notifications and communicate effectively with my users, and OneSignal has delivered beyond my expectations.OneSignal offers a wide range of notification types, including web push notifications, mobile push notifications, and email notifications, making it easy for me to reach my users across different devices and platforms. The platform is user-friendly and provides a seamless interface to set up and customize notifications to match my brand's style and preferences.The advanced targeting options in OneSignal have been a game-changer for me. I can easily segment my audience based on various criteria such as location, language, interests, and more, allowing me to send highly relevant and personalized notifications. This has resulted in improved engagement and retention rates, and ultimately, better communication with my users.Automation is another standout feature of OneSignal. I can set up automated notifications triggered by user actions, time-based events, or RSS feeds, saving me time and effort in manual notification management. This has allowed me to streamline my communication workflow and ensure timely notifications to my users.OneSignal also provides basic analytics and reporting tools that give me insights into the performance of my notifications. I can track open rates, click-through rates, and conversion rates, which h

Puntos a favor

OneSignal is a remarkable notification platform that has truly impressed me with its outstanding features and capabilities. As a business owner, I've been using OneSignal for quite some time, and I must say, it has become an invaluable tool for my marketing efforts.What I liked most about OneSignal is its versatility and ease of use. The platform offers a wide range of notification types, including web push notifications, mobile push notifications, and email notifications, allowing me to reach my users across different devices and platforms. The intuitive interface makes it a breeze to set up and customize notifications according to my brand's style and preferences.OneSignal also provides advanced targeting options, allowing me to segment my audience based on various criteria such as location, language, interests, and more. This helps me deliver highly relevant and personalized notifications to my users, resulting in better engagement and retention rates.Another standout feature of OneSignal is its automation capabilities. The platform supports automated notifications triggered by events such as user actions, time-based triggers, and RSS feeds. This has saved me a lot of time and effort in manual notification management, allowing me to focus on other important aspects of my business.Furthermore, OneSignal offers comprehensive analytics and reporting tools that provide valuable insights into the performance of my notifications. I can track open rates, click-through rat

Puntos en contra

OneSignal is a feature-rich and powerful notification platform that has helped me streamline my marketing efforts. However, there are a few areas where I found room for improvement.One thing I liked least about OneSignal is the pricing structure. While the platform offers a free plan with basic features, some of the more advanced features, such as custom branding and advanced targeting options, are only available in the paid plans. As a small business owner, I found the pricing to be slightly on the higher side, especially when compared to other similar platforms in the market.Another drawback I encountered is the lack of a built-in A/B testing feature. A/B testing is an essential part of optimizing notification campaigns, and I found it inconvenient to manually set up separate notifications for testing purposes. It would have been more convenient if OneSignal had a dedicated A/B testing feature to help me easily test and optimize my notifications.Additionally, while the interface is generally user-friendly, I found some parts of the platform to be a bit complex, especially when setting up advanced targeting options. It required a bit of trial and error to fully understand and utilize these features effectively. Some additional documentation or tutorials on these advanced features would be helpful for users who are new to notification marketing.Lastly, I noticed that the reporting and analytics features could be more detailed. While OneSignal provides basic analytics,

Marcius
Calificación general
  • Sector: Marketing y publicidad
  • Tamaño de la empresa: Trabajador autónomo
  • Software usado Semanalmente durante 6-12 meses
  • Fuente de la reseña

Calificación general

  • Relación calidad-precio
  • Facilidad de uso
  • Probabilidad de recomendación 5.0 /10

Popular tool, but limited unless you pay more

Revisado el 17/3/2022

Depending on what you want, OneSignal might be for you, either for free or pretty expensive, in my...

Depending on what you want, OneSignal might be for you, either for free or pretty expensive, in my opinion. If you want it just as a tool for push notification, then it does it and it does it pretty great. No flaws there. But you do need to know how to use it and integrate it. It's not as straighforward and easy to use as some would like. And if you want more features, depending on what you want, be prepared to pay extra...
It's one of the popular solutions for premade apps, so out of necessity I use it, and I might say I even prefer it over Firebase as I didn't encounter as many problems with it as I did when using Firebase. Integrating it with pre-made apps is what made it pretty easy to use for me - but keep in mind that I'm a bit experienced with technical things and can understand them. Even if you're not, there are probably videos you can find that'll guide you through doing whatever you might want to achieve with it.
Thank this to the awesome community build around it.

Puntos a favor

OneSignal has many features. So many that in fact it might be overwhelming for people. They not only offer push notifications, but SMS and emails as well... at an extra cost either to them, or a external provider for SMS.
You are pretty unlimited with the free plan, but that's where everything stops, because if you need to use this tool beyond the very basic, then you'll need to get on the paid plan.
Since it's so popular there is extensive documentations and videos that will show you how to do almost anything you want to do with it.
They also have a lot of integrations with various tools.

Puntos en contra

Extra costs for tags, which is pretty crazy since a big ecommerce store might have over 500 tags. It does sometimes feel that each feature is added as a "money grab" opportunity, like everything has a price tag. For example Basic A/B testing and Advanced - just so that if you want the advanced one, you must get into the higher plan.

Hannes
Calificación general
  • Sector: Tecnología y servicios de la información
  • Tamaño de la empresa: 201-500 empleados
  • Software usado Semanalmente durante Más de dos años
  • Fuente de la reseña

Calificación general

  • Relación calidad-precio
  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 7.0 /10

Great to get started but expensive if you want to use all features

Revisado el 14/9/2020

Push integration for small-medium projects are easily done and quickly integrated. Helps getting...

Push integration for small-medium projects are easily done and quickly integrated. Helps getting started and reduces development time.

Puntos a favor

It's really easy to set up push notifications for small projects with limited requirements. Implementation of the SDK is also well documented and done within 1-2 hours.

Puntos en contra

Recently they reduced features and push you to move to the paid plan (e.g. limited amount of segments, GDPR compliance only for paid users). This had a huge impact and pricing for apps with lots of active users get's expensive quickly.

Aviv
Calificación general
  • Sector: Entretenimiento
  • Tamaño de la empresa: 51-200 empleados
  • Software usado Semanalmente durante 6-12 meses
  • Fuente de la reseña

Calificación general

  • Relación calidad-precio
  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 7.0 /10

essential tool

Revisado el 3/10/2023

overall good

overall good

Puntos a favor

OneSignal presents an effective solution for businesses and developers looking to engage their user base through push notifications, in-app messaging, and email marketing. The platform is appreciated for its ease of use, allowing even those with limited technical expertise to set up and manage campaigns. The dashboard is intuitive, providing a clear overview of campaign performance and user analytics, which is crucial for making data-driven decisions.

Puntos en contra

Customer Support: Although there's a community for support, the responsiveness and helpfulness of the official customer support have been pointed out as areas for improvement by some users.

Alternativas consideradas

Pushwoosh

Razones para cambiar a OneSignal

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Mostrando 5 opiniones de 86 Todas las opiniones

Preguntas frecuentes sobre OneSignal

He aquí algunas preguntas frecuentes sobre OneSignal.

OneSignal ofrece los siguientes planes de precios:

  • A partir de: USD 9.00/mes
  • Modelo de precios: Versión gratuita, Suscripción
  • Prueba gratis: No disponible

Los clientes habituales de OneSignal son:

Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000

OneSignal admite los siguientes idiomas:

inglés

OneSignal admite los siguientes dispositivos:

Android (móvil), iPhone (móvil), iPad (móvil)

OneSignal se integra con las siguientes aplicaciones:

Adobe Analytics, Amplitude, Blueshift, Bubble, Google Analytics 360, HubSpot CRM, HubSpot Marketing Hub, Mailchimp Transactional Email, Microsoft Visual Studio, Mixpanel, Segment, Shopify, WordPress, Zapier

OneSignal ofrece las siguientes opciones de asistencia:

E-mail/Help Desk, Preguntas frecuentes/foro, Base de conocimientos, Asistencia telefónica, Asistencia 24/7, Chat

Categorías relacionadas

Ver todas las categorías de software encontradas para OneSignal.