Moosend

Marketing por correo electrónico, gestión de campañas y software de automatización

4.8 /5 (137 opiniones) ¡Escribe una reseña!

Información general sobre Moosend

¿Qué es Moosend?

Moosend es una plataforma de marketing por correo electrónico basada en la nube con automatizaciones de marketing que administra múltiples campañas de correo electrónico, listas de correo, boletines informativos y más. La solución es adecuada para trabajadores independientes y empresas de cualquier tamaño, e incluye plantillas de correo electrónico, herramientas de automatización, analíticas en tiempo real y un editor de correo electrónico que arrastra y suelta.

Moosend incluye una gama de plantillas de boletines de correo electrónico adaptables y sensibles y los usuarios podrán personalizar cada elemento para ajustarlos a la marca. Los correos electrónicos se pueden previsualizar en varios formatos de dispositivo y se pueden probar desde el editor de correo electrónico. El editor de arrastrar y soltar permite a los usuarios agregar, eliminar y personalizar elementos sin necesidad de tener experiencia previa y también incluye una vista de código para usuarios con experiencia en HTML y CSS. Los borradores se guardan automáticamente y los usuarios pueden acceder al historial de diseño del correo electrónico en cualquier momento.

Los usuarios pueden crear formularios de participación personalizados para recopilar datos de suscriptores e incluirlos en el sitio web, página de Facebook o blog. Las listas de correo electrónico se pueden segmentar utilizando cualquier dato de suscriptor y las campañas se pueden personalizar para diferentes segmentos de suscriptores. Las herramientas de automatización de Moosend permiten a los usuarios seleccionar eventos desencadenantes, agregar filtros y elegir acciones para crear flujos de trabajo automatizados para una variedad de escenarios, como nuevas suscripciones, abandono de carritos y aniversarios de suscriptores. También se incluyen las plantillas de flujo de trabajo preconstruidas y los usuarios pueden personalizarlas por completo. Las analíticas de campaña en tiempo real de Moosend ofrecen a los usuarios información sobre las tasas de apertura de correos electrónicos entre diferentes dispositivos y clientes de correo electrónico, rendimiento por ubicación, actividad del suscriptor, porcentaje de clics (CTR [Click-Through Rate]) para múltiples enlaces en una sola campaña y más.

Información general sobre Moosend

Precio

A partir de
USD 10.00/mes

Opciones de precios

Prueba gratis
Gratis
Suscripción
Relación calidad-precio

Funciones de Moosend

Dispositivos
Tamaño de la empresa
P M G
Disponible en los países siguientes
Estados Unidos, Canadá, Reino Unido, Australia, China y otros 5, India, Japón, Alemania, Brasil, México
Idiomas admitidos
Inglés

Medios

A range of email templates are included
Users can preview templates before selecting
The drag-and-drop editor allows users to create and customize emails
Users can edit text and images in a design view, code view, or split view
A range of different elements can be added to emails
Moosend allows users to preview emails across multiple device types
Multiple automation workflows can be created and managed
Users can select different automation triggers and actions
Automations can be set up for user onboarding, lead scoring, cart abandonment, and more
Vídeo de Moosend Captura de pantalla de Moosend: A range of email templates are included Captura de pantalla de Moosend: Users can preview templates before selecting Captura de pantalla de Moosend: The drag-and-drop editor allows users to create and customize emails Captura de pantalla de Moosend: Users can edit text and images in a design view, code view, or split view Captura de pantalla de Moosend: A range of different elements can be added to emails Captura de pantalla de Moosend: Moosend allows users to preview emails across multiple device types Captura de pantalla de Moosend: Multiple automation workflows can be created and managed Captura de pantalla de Moosend: Users can select different automation triggers and actions Captura de pantalla de Moosend: Automations can be set up for user onboarding, lead scoring, cart abandonment, and more

Opiniones de Moosend

Opiniones de Moosend

Calificación general
4.8
/
5
Excelente
115

Muy bien
18

Normal
1

Pobre
1

Malo
2

Relación calidad-precio
4.7
Funciones
4.6
Facilidad de uso
4.7
Asistencia al cliente
4.8
97% Un ha recomendado esta aplicación
Natalie B.

The best email platform on the market

Moosend has made emailing my clients super easy and fast.


Traducir con Google
Usuario verificado

If you're looking for the best ESP, LOOK NO FURTHER.

I'm confident I will be using Moosend for the very long-term. Moosend offers everything I'm looking for and are eager to improve. Support is AMAZING, top notch, I've been blown away with the reporting features, the platform is super easy, intuitive and FUN to use,.. . I could keep going! I'm seriously happy with my experience.

There are these businesseses/software providers that make running my business a pain, difficult, stressful. I try to stay away from these or switch to something else ASAP when I come across them.

Then there are businesses/software providers like Moosend. That make my life easier, running my business more profitable, more fun and overall BETTER. I've been using Moosend for about a month and this is more than enough to know that I will be using them for a very, very long time and that they're the best ESP for my business. I could go on and on. If there are any negative reviews, ignore them. Just try them out for yourself, if you have an agency, switch one of your clients or something to test it out and you'll see for yourself.


Traducir con Google
Correy O.

One of the worst e-mail marketing products that I have ever used

I have been managing marketing teams for more than 10 years and I can easily say that Moosend is one of the worst Saas companies that I have worked with.Probably the worst. Customer experience is poorly managed and the quality of customer communications is at best, frustrating.


Traducir con Google
Joonas H.

Powertool for all Marketing needs

Moosend has been able to solve our email marketing needs. Powerful Automation tools allows us to leverage machine work, and really good tracking with custom tracking on websites helps us to identify where our sales pipeline chokes.


Traducir con Google
Usuario verificado

Versatile, Functional, and great Money value

Customer support is unmatched, from day zero when I emailed them asking about their services and all. They were straight forward and the packages are fairly priced.


Traducir con Google
Natalie B.
Sector: Aprendizaje en línea
Tamaño de la empresa: Trabajador autónomo
Traducir a español
Traducir a español

The best email platform on the market

Software usado A diario durante 1-5 meses
Revisado el 8/7/2019
Fuente de la reseña: Capterra

Moosend has made emailing my clients super easy and fast.

Puntos a favor

I absolutely love Moosend! I am a new user, having come from a huge platform, to a medium platform, and when I found Moosend, it was a no brainer to move my list over. Their Customer Support is, hands down, the best I have seen on the market! Super fast tech support, new integrations and connections come daily. I would recommend this over and over to all my clients.

Puntos en contra

Missing a few integrations, but that is an easy work around with Zaps.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 10.0/10

Usuario verificado
Sector: Marketing y publicidad
Tamaño de la empresa: Trabajador autónomo
Traducir a español
Traducir a español

If you're looking for the best ESP, LOOK NO FURTHER.

Software usado A diario durante 1-5 meses
Revisado el 28/12/2020
Fuente de la reseña: Capterra

I'm confident I will be using Moosend for the very long-term. Moosend offers everything I'm looking for and are eager to improve. Support is AMAZING, top notch, I've been blown away with the reporting features, the platform is super easy, intuitive and FUN to use,.. . I could keep going! I'm seriously happy with my experience.

There are these businesseses/software providers that make running my business a pain, difficult, stressful. I try to stay away from these or switch to something else ASAP when I come across them.

Then there are businesses/software providers like Moosend. That make my life easier, running my business more profitable, more fun and overall BETTER. I've been using Moosend for about a month and this is more than enough to know that I will be using them for a very, very long time and that they're the best ESP for my business. I could go on and on. If there are any negative reviews, ignore them. Just try them out for yourself, if you have an agency, switch one of your clients or something to test it out and you'll see for yourself.

Puntos a favor

- The free subaccount feature with basic whitelabel functionalities, all for free or included even in the most basic paid plan.
- The top notch, first class, friendly support team. Seriously, this is worth gold. I would never ever use another software in my business that doesn't offer great live chat support. This is a must. Whenever I have a question, I don't waste any time. I just ask and usually I have a response within 5-30 minutes. Sometimes straight away. Especially when a conversation is rolling.
- The report features. I was blown away when I realised how detailed the reporting is, even in the basic version. And then there's premium reporting available which I don't have yet... I can only imagine how fantastic that must be.
- Their willingness to implement new features and how they listen to user feedback!! This is a really important thing. I've never come across a service provider that is as eager to implement new features as Moosend. They have already scheduled tons of new updates and features. They even have a Trello board where customers can come in and upvote feature requests as well as post their own. Absolutely amazing.
- Their pricing. Super affordable, fair. From experience I can say that this type of pricing structure is superior to having to pay for sending x amount of emails per month. IF it's affordable at least. Not like some other, bigger providers. This is a really big and important plus.
- There's probably even more I'm forgetting right now!

Puntos en contra

Nothing, really. Except that the whitelabel functionality currently has some holes that need to be filled. I was assured though that they have lots of changes lined up in this regard. So I'm just patiently waiting for those to be implemented. If they nail the pricing structure on those plans as well, Moosend will be the PERFECT solution for both agencies as well as individuals.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 10.0/10

Correy O.
Sector: Marketing y publicidad
Tamaño de la empresa: 2-10 empleados
Traducir a español
Traducir a español

One of the worst e-mail marketing products that I have ever used

Software usado A diario durante 1-5 meses
Revisado el 5/8/2020
Fuente de la reseña: Capterra

I have been managing marketing teams for more than 10 years and I can easily say that Moosend is one of the worst Saas companies that I have worked with.Probably the worst. Customer experience is poorly managed and the quality of customer communications is at best, frustrating.

Puntos a favor

Moosend is cheaper compared its core competition.

Puntos en contra

There is a reason for Moosend positioning itself as a cheaper alternative to other email marketing and automation providers. Frankly, it is not even a decent alternative. Moosend has limited analytics capabilities, has a terribly slow user interface and very limited features. But the worst of all - it appears that Moosend has reputation issues with anything related to Yahoo!, Aol and Verizon. No matter how good your own sender reputation is, how clean your lists are, or how good your content is, thousands of your customers might not receive your campaigns due to Moosend's IP issues. Also, you will probably need to contact to mail providers directly to get status updates. It is a small company so you would expect things to move faster. However the technical/customer support is not only extremely slow but also unresponsive to your essential inquiries.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 0.0/10

Joonas H.
Sector: Tecnología y servicios de la información
Tamaño de la empresa: 2-10 empleados
Traducir a español
Traducir a español

Powertool for all Marketing needs

Software usado Semanalmente durante 1-5 meses
Revisado el 15/10/2020
Fuente de la reseña: Capterra

Moosend has been able to solve our email marketing needs. Powerful Automation tools allows us to leverage machine work, and really good tracking with custom tracking on websites helps us to identify where our sales pipeline chokes.

Puntos a favor

Best part in Moosend has been really powerful Automation tools, which are included from free tier upwards. Different tiers and their pricing is also very competitive compared to other tools, which feels like it is scaling reasonably, instead of holding back important features for only high level tiers.

Puntos en contra

Some parts of Moosend has sub optimal documentation, which requires testing what feature is actually doing. Real time chat support helps a lot though, all questions have been addressed there swiftly, and documentation is improving.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 10.0/10

Usuario verificado
Sector: Gestión de organizaciones sin ánimo de lucro
Tamaño de la empresa: 11-50 empleados
Traducir a español
Traducir a español

Versatile, Functional, and great Money value

Software usado Semanalmente durante 6-12 meses
Revisado el 16/3/2020
Fuente de la reseña: Capterra

Customer support is unmatched, from day zero when I emailed them asking about their services and all. They were straight forward and the packages are fairly priced.

Puntos a favor

It was easy to use and very flexible in terms of design, segmentation, and customer support.

Puntos en contra

Sometimes emails could be flagged as spam, but that's an issue that could be fixed with time (we've only been using the platform for the past 6 months)

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 9.0/10

Recomendación de usuario
9.4/10
Basado en 137 valoraciones de usuarios
Compara con las alternativas según las recomendaciones de los usuarios
Compara las alternativas

Precios de Moosend

Precios de Moosend

A partir de
USD 10.00/mes
Prueba gratis
Gratis
Suscripción
Relación calidad-precio
Relación calidad-precio
4.7/5
Basado en 137 valoraciones de usuarios
Compara las alternativas según la relación calidad-precio
Compara las alternativas

Funciones de Moosend

Funciones de Moosend

API
Análisis de campaña
Análisis de participación
Análisis en tiempo real
Creación de informes y estadísticas
Creación de marca personalizable
Gestión de campañas
Gestión de contenidos
Importación y exportación de datos
Integración de redes sociales
Integración de terceros
Interfaz para arrastrar y soltar
Marketing de redes sociales
Marketing multicanal
Modelos personalizables
Notificaciones automáticas
Panel de actividades
Pruebas A/B
Segmentación de campañas
Supervisión
Funciones
4.6/5
Basado en 137 valoraciones de usuarios
Compara con las alternativas según la valoración de características
Compara las alternativas

Categorías

Preguntas frecuentes sobre Moosend

Preguntas frecuentes sobre Moosend

He aquí algunas preguntas frecuentes sobre Moosend.

P. ¿Qué tipo de planes de precios ofrece Moosend?

Moosend ofrece los siguientes planes de precios:

A partir de: USD 10.00/mes

Modelo de precios: Gratis, Suscripción

Prueba gratis: Disponible

P. ¿Cuáles son las características principales de Moosend?

No tenemos información sobre las características de Moosend

P. ¿Quiénes son los usuarios habituales de Moosend?

Los clientes habituales de Moosend son:

Empresas pequeñas, Empresas Grandes, Trabajadores autónomos, Empresas medianas

P. ¿Qué idiomas admite Moosend?

Moosend admite los siguientes idiomas:

Inglés

P. ¿Qué tipo de planes de precios ofrece Moosend?

Moosend cuenta con los siguientes planes de precios:

Gratis, Suscripción

P. ¿Moosend es compatible con dispositivos móviles?

No tenemos información sobre los dispositivos compatibles con Moosend

P. ¿Con qué otras aplicaciones se integra Moosend?

Moosend se integra con las siguientes aplicaciones:

Clearout, Cognito Forms, Funnel Wolf, GrowSurf, Magento Commerce, OptiMonk, PieSync, Socital, StoryXpress, Wordpress

P. ¿Qué tipo de asistencia ofrece Moosend?

Moosend ofrece las siguientes opciones de asistencia:

Asistencia en línea, Base de conocimientos, Tutoriales en vídeo, Asistencia telefónica