Drip

Automatización de marketing por correo electrónico y gestión del flujo de trabajo

Sobre Drip

Drip es la CRM que Salesforce no creó. Esta CRM de comercio electrónico: ECRM está diseñada para más ventas, no para equipos de ventas. Miles de especialistas en marketing están conociendo mejor a los clientes con estas funciones. Se están pasando de plataformas de correo electrónico típicas o herramientas de automatización de marketing sobrevaloradas y están ganando más dinero con Drip.

Las funciones de administración de contactos ofrecidas por Drip permiten a los usuarios lanzar transmisiones, respuestas automáticas y correos electrónicos activados según el comportamiento como parte de las campañas de marketing. El creador del flujo de trabajo visual ofrece a los usuarios las herramientas para crear y automatizar el recorrido completo del usuario en función de las reglas y las acciones desencadenadas por eventos. Se pueden crear flujos de trabajo para automatizar tareas como etiquetar, enviar campañas de correo electrónico, responder correos electrónicos de clientes y más. Los usuarios pueden también agregar acciones, decisiones, bifurcaciones, objetivos, retrasos y salidas para personalizar completamente la ruta de flujo de trabajo.

Con el fin de aumentar las conversiones de los clientes potenciales, Drip también proporciona una herramienta de puntuación de intención de compra que analiza los clientes potenciales y señala los momentos exactos cuando los contactos tienen la intención de cambiar. También se pueden crear embudos de conversión para enviar el correo electrónico correcto a la persona adecuada, en el momento más efectivo de su paseo como usuario y estos tienen acceso a los cronogramas del historial de contactos para obtener una descripción general de todo lo que un usuario ha visto y hecho.

Dispositivos

Tamaño de la empresa

P M G

Disponible en los países siguientes

Australia, Canadá, Estados Unidos

Idiomas admitidos

inglés

Imágenes

Set up custom conversion tracking
Drip's email builder allows users to customize every detail of their messaging for individual people
Set up automated workflows that aim to increase customer engagement by adapting to customer interests and behavior
Users can learn about subscribers and website visitors and track the data any way they like
Get up and running immediately with Drip’s wide variety of prebuilt email campaigns and marketing workflows
Examine data from Drip with exportable data
Ver 7 más
Vídeo de Drip Captura de pantalla de Drip: Set up custom conversion tracking Captura de pantalla de Drip: Drip's email builder allows users to customize every detail of their messaging for individual people Captura de pantalla de Drip: Set up automated workflows that aim to increase customer engagement by adapting to customer interests and behavior Captura de pantalla de Drip: Users can learn about subscribers and website visitors and track the data any way they like Captura de pantalla de Drip: Get up and running immediately with Drip’s wide variety of prebuilt email campaigns and marketing workflows Captura de pantalla de Drip: Examine data from Drip with exportable data

Funciones

Características totales de Drip: 76

  • API
  • Acciones activadas por evento
  • Alertas y notificaciones
  • Análisis de participación
  • Análisis y seguimiento del ROI
  • Automatización de marketing
  • Autorrespondedores
  • Base de datos de contactos
  • Búsqueda/filtro
  • CRM
  • CTA personalizables
  • Campañas de goteo
  • Campos personalizables
  • Captura de clientes potenciales
  • Conformidad CAN SPAM
  • Contenido dinámico
  • Correos electrónicos optimizados para el formato móvil
  • Creación de informes y estadísticas
  • Creación de informes/análisis
  • Cualificación de leads
  • Distribución de clientes potenciales
  • Editor WYSIWYG
  • Editor gráfico del flujo de trabajo
  • Etiquetado
  • Flujo de trabajo basado en reglas
  • Flujo de trabajo configurable
  • Formularios personalizables
  • Generación de clientes potenciales
  • Generación de clientes potenciales
  • Gestión de aplicaciones
  • Gestión de campañas
  • Gestión de campañas de correo electrónico
  • Gestión de clientes potenciales
  • Gestión de contactos
  • Gestión de contenidos
  • Gestión de correo electrónico
  • Gestión de flujos de trabajo
  • Gestión de la base de conocimiento
  • Gestión de listas
  • Gestión de modelos
  • Gestión de suscripciones
  • Gestión de suscriptores
  • Gestión de visitantes
  • Importación y exportación de datos
  • Integraciones de terceros
  • Integración de redes sociales
  • Lógica condicional
  • Marketing de búsqueda
  • Marketing multicanal
  • Marketing por correo electrónico
  • Marketing social
  • Migración de datos
  • Modelos personalizables
  • Métricas de rendimiento
  • Optimización de tasas de conversión
  • Planificación de campañas
  • Plantillas de correo electrónico
  • Plantillas de proyecto
  • Procesamiento de lotes
  • Programación de campañas
  • Pruebas A/B
  • Páginas de aterrizaje y formularios web
  • Rama de preguntas
  • Segmentación
  • Segmentación de clientes
  • Segmentación de clientes potenciales
  • Seguimiento de actividades
  • Seguimiento de actividades de clientes
  • Seguimiento de conversión
  • Seguimiento de fuentes
  • Seguimiento de interacciones
  • Seguimiento de recomendaciones
  • Seguimiento de visitantes de la web
  • Varias campañas
  • Varias cuentas de usuario
  • Widgets

Alternativas

Zoho CRM

4.2
#1 alternativa a Drip
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Mailchimp

4.5
#2 alternativa a Drip
MailChimp es una plataforma de automatización de marketing que permite a los usuarios crear, enviar y analizar campañas...

User.com

4.6
#3 alternativa a Drip
User.com es una plataforma de automatización de marketing dirigida a aumentar el compromiso y mejorar la conversión...

emfluence Marketing Platform

4.7
#4 alternativa a Drip
La plataforma de marketing emfluence es una plataforma de marketing por correo electrónico, gestión de redes sociales,...

Opiniones

Calificación general

4.4 /5
(153)
Relación calidad-precio
4.2/5
Funciones
4.4/5
Facilidad de uso
4/5
Asistencia al cliente
4.2/5

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Mostrando 5 opiniones de 153
Mark S.
Calificación general
  • Software usado A diario durante Más de un año
  • Fuente de la reseña

Calificación general

  • Relación calidad-precio
  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 10.0 /10

Drip is the best email/marketing automation software on the planet! I know as I have tested...

Revisado el 5/12/2017

Drip integrates with just about everything and it is pretty easy to use.

The future of marketing...

Drip integrates with just about everything and it is pretty easy to use.

The future of marketing from your website is "website personalization" which will create a unique experience for each and every person.

Your business also needs to track prospect/customer activity across multiple channels and deliver a customized experience.

Nothing makes me leave a website faster than when a website asks me to download something i have already downloaded.

The days of one size fits all marketing have come and gone.

With Drip, and a few 3rd party apps, I believe you can deliver an online experience like no other that will surely get you noticed and help you stand above your competition.

Puntos a favor

Drip is the dream marketing software I was dreaming of back in 2012 when I first started with another expensive email/marketing automation platform.

Out of the box, Drip doesn't need 3rd party apps to format data like making sure names are capitalized.

I am a marketing automation geek, and Drip allows you to add just about any other type of marketing software layer like surveys, onsite retargeting, send text messages, and even integrate Facebook messenger and Facebook ads just to name a few. (Some 3rd party apps required)

Using Drip and a few items I mentioned above, you can passively profile and lead score all of your prospects to see:

- which ones are hot (Drip can send an email to your sales team so they make contact),
- which ones are still in research mode (send these leads more content to help them make a decision via email, SMS or a Facebook message),
- and which ones are just tire kickers.

No sense running paid ads to tire kickers, right?

You can even personalize your website so that people who downloaded your freebie, don't get asked to download it again. That is powerful! (3rd party app needed)

I have moved all of my clients over to Drip from 3 other platforms and we are seeing much better results.

If you are considering email & marketing automation automation software for your business, take a good look at Drip.

They have a certification program, so you might want to check out graduates to lend you a hand if needed.

Usuario verificado
Calificación general
  • Sector: Comercio minorista
  • Tamaño de la empresa: 11-50 empleados
  • Software usado Semanalmente durante 1-5 meses
  • Fuente de la reseña

Calificación general

  • Relación calidad-precio
  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 9.0 /10

So many possibilities with Shopify

Revisado el 29/7/2019

Drip solved problems we didn't even know we had. For example, we are able to automate a lot of our...

Drip solved problems we didn't even know we had. For example, we are able to automate a lot of our social and email marketing through Drip before a team member takes leave of absence so things aren't going to hurt as bad for the team as a result. We could not do that previously and would have had to leave money on the table while they were gone (we are a small company.) Currently we have really just focused on our brick and mortar business with Drip but I anticipate when we ramp it up for our ecomm store we will see some really interesting results there too. Our overall experience has been very positive.

Puntos a favor

If you sell a lot of different types of products and customers, Drip's ability to help you segment people automatically is amazing. We switched from MailChimp to Drip when Shopify broke and MC broke up but we also needed something more robust for our click and brick as our ecomm started to take off. I love that you can trigger events based on actions like when a subscriber clicks on a certain page on your website and the Facebook custom audience integration is very useful and has upped our targeting strategy on social too. Looking back on what we were doing with MailChimp vs. Drip, I kind of just laugh. They're hard to even compare. This is a full blown marketing and CRM suite and Mailchimp just sends emails. I still feel like I have more I can learn and do with Drip which is exciting. Support is very helpful and quick.

Puntos en contra

The email builder is improving but needs work still-you need to really inbox test because it will not save you from yourself. Images are skewed in some email clients if you check the "constrain image" box for example, so don't check that box! There are some other weird bugs in it but they just came out with a new version which is for sure an improvement. You can now select your products from your Shopify store which is HUGE but I would love more flexibility on integrating products and collections dynamically. The alt text doesn't work in the builder which seems weird to me and I don't have a big enough team to hand code the amount of eblasts we send.

I want to add I don't think this is for the casual marketer. In other words, you could get overwhelmed very easily by the bells and whistles so while this is awesome for marketing automation geeks, I would make sure it isn't too complicated for your business goals.

Steven H.
Calificación general
  • Sector: Producción audiovisual
  • Tamaño de la empresa: 2-10 empleados
  • Software usado Semanalmente durante 6-12 meses
  • Fuente de la reseña

Calificación general

  • Relación calidad-precio
  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 10.0 /10

A big jump forward in my business!

Revisado el 2/3/2021

Excellent. I need data to survive and I need to know what my customers are looking at. I can...

Excellent. I need data to survive and I need to know what my customers are looking at. I can segment things, see which headlines work best, and give my customers a better product.

Puntos a favor

Numbers don't lie. Data is king, and Drip gets me the data I need to reach my audience, particularly as an established business with a large email list. The bigger you are, the easier things run through Drip.

Puntos en contra

It takes some getting used to when creating workflows and automations, but it's no more difficult to use than any other product out there.

Eugen P.
Calificación general
  • Sector: Aprendizaje en línea
  • Tamaño de la empresa: 11-50 empleados
  • Software usado A diario durante Más de dos años
  • Fuente de la reseña

Calificación general

  • Relación calidad-precio
  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 2.0 /10

State of Drip - post LeadPages acquisition

Revisado el 8/11/2018

Drip used to be great. Really great. I've been with them since the very early days and I never had...

Drip used to be great. Really great. I've been with them since the very early days and I never had any problems. Plus, their support was excellent.
Unfortunately, after the LeadPages acquisition, things started getting progressively worse. Not right away, but slowly, automation started failing, workflows would get stuck, or simply not fire for no particular reason, etc. And support times got slowly worse until the crazy point we're at today, with support getting back with feedback after more than a week almost each and every time.
I never thought I'd be writing a negative review for Drip of all things. But, here I am, planning my migration.

Puntos a favor

The automation is top-notch. When it works.

Puntos en contra

The automation simply doesn't work all the time. For now particular reason, workflows get stuck, or just don't fire. Tags get applied twice.
And support is, well, they're just not there. The support wait-times on my last few issues was litteraly always 8-9 days until the first answer from them.

Respuesta de Drip

Hello, Eugen,

Thanks for putting your trust in Drip these past few years and for taking the time to tell us about your experience.

The truth is that we¿ve been growing pretty quickly this past year, and our own growth kind of outgrew our support britches for a little while. That being said, we¿ve been busy expanding our support squad. While support had previously been offered from 9 am ¿ 5 pm, M¿F, we¿re now helping people an extra 20 hours per week from 7 am ¿ 7 pm, M¿F.

This has cut our support response time significantly, and our No. 1 aim is to help answer everyone¿s questions well within the 24-hour mark. We don¿t ever want people to feel like they¿ve been left hanging, and we¿re sorry you¿ve felt some pangs as we grow.

We haven¿t been seeing any issues on our end in regard to automations working, but we¿re hoping that we¿ll be better able to answer your concerns with our extended support.

Thanks again for your review and for riding along with us as we grow.

Jonny C.
Calificación general
  • Sector: Marketing y publicidad
  • Tamaño de la empresa: 2-10 empleados
  • Software usado A diario durante 6-12 meses
  • Fuente de la reseña

Calificación general

  • Relación calidad-precio
  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 9.0 /10

Comprehensive software!

Revisado el 21/1/2021

Cool. It's way better than Active Campaign! Early days, but looking promising!

Cool. It's way better than Active Campaign! Early days, but looking promising!

Puntos a favor

Nice drag-and-drop templates, and an intuitive user interface. Also seems more reliable than AC was.

Puntos en contra

It's occasionally buggy with our RSS feed
Also, the reporting sucks, as it's a whole day before analytics appear after an email send

Mostrando 5 opiniones de 153 Todas las opiniones

Preguntas frecuentes sobre Drip

He aquí algunas preguntas frecuentes sobre Drip.

Drip ofrece los siguientes planes de precios:

  • A partir de: USD 19.00/mes
  • Modelo de precios: Gratis, Suscripción
  • Prueba gratis: Disponible

No tenemos información sobre las características de Drip

Los clientes habituales de Drip son:

Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001+

Drip admite los siguientes idiomas:

inglés

Drip admite los siguientes dispositivos:

Drip se integra con las siguientes aplicaciones:

1ShoppingCart, 3dcart, Acuity Scheduling, Authorize.Net, Automate.io, BigMarker, Calendly, Call Loop, Chargify, ClickFunnels, Close, Drift, Eventbrite, Gravity Forms, Insightly, Instapage, Justuno, Kajabi, KickoffLabs, LeadPages, LeadsBridge, Magento Commerce, OptinMonster, Outgrow, PayPal, PieSync, Pipedrive, Privy, Recurly, Salesforce Sales Cloud, Segment, Shopify, Shopify Plus, Stripe, Survicate, Unbounce, WebinarJam, Wistia, WooCommerce, Zapier

Drip ofrece las siguientes opciones de asistencia:

E-mail/Help Desk, Preguntas frecuentes/foro, Base de conocimientos, Asistencia telefónica, 24/7 (asistencia directa), Chat

Categorías relacionadas

Ver todas las categorías de software encontradas para Drip.