ConvertKit

Marketing por correo electrónico para creadores online.

4.7 /5 (117 opiniones) ¡Escribe una reseña!

Información general sobre ConvertKit

¿Qué es ConvertKit?

ConvertKit es una solución de automatización de marketing por correo electrónico y generación de clientes potenciales, basada en la nube, que está dirigida a blogueros, podcasters, YouTubers y creadores de cursos profesionales y a propietarios de otros negocios basados en el contenido. La aplicación está diseñada para ayudar a los usuarios a aumentar su lista de correo electrónico y automatizar el proceso de marketing de goteo por correo electrónico con formularios de suscripción personalizados, plantillas de páginas de aterrizaje, reglas de automatización del flujo de trabajo, secuencias de correo electrónico con función de arrastrar y soltar, entre otros.

Con ConvertKit, los usuarios pueden crear formularios de suscripción sensibles para incrustar en su sitio web, que se ajustan automáticamente para coincidir con el ancho del lugar donde se colocan: al final de las publicaciones, en la barra lateral o en otros lugares. Se puede crear un número ilimitado de formularios, lo que ofrece diferentes incentivos para registrarse y se pueden establecer formularios de suscripción específicos para publicaciones individuales, lo que permite que los usuarios agreguen llamadas a la acción en publicaciones específicas. Se incluyen tres plantillas de páginas de aterrizaje y los usuarios pueden personalizar texto, colores, patrones y texturas sin saber programación, así como agregar lenguaje CSS personalizado para realizar cualquier otro cambio.

ConvertKit permite a los usuarios configurar y administrar secuencias personalizadas de marketing por correo electrónico por goteo, con control sobre el contenido, el orden y el calendario de entrega del correo electrónico. Los correos electrónicos se pueden personalizar con los detalles de los suscriptores, utilizando etiquetas de plantilla para llenar automáticamente los campos personalizados. Los usuarios pueden arrastrar y soltar correos electrónicos para reorganizar el orden de secuencia y especificar qué días y horarios deben enviarse los correos electrónicos. También se pueden enviar transmisiones por correo electrónico a la lista completa de suscriptores o a segmentos personalizados para anunciar nuevas publicaciones de blogs, lanzamientos de productos, descuentos y más. Los segmentos personalizados se pueden guardar para uso futuro y también se pueden excluir grupos de suscriptores de las transmisiones, tales como los que ya han comprado el producto que se anuncia.

Información general sobre ConvertKit

Precio

A partir de
USD 29.00/mes

Opciones de precios

Prueba gratis
Suscripción
Relación calidad-precio

Funciones de ConvertKit

Dispositivos
Tamaño de la empresa
P M G
Disponible en los países siguientes
Estados Unidos, Canadá, Reino Unido, Australia, China y otros 5, India, Japón, Alemania, Brasil, México
Idiomas admitidos
Inglés

Medios

ConvertKit allows users to create opt-in forms in a range of styles, including inline and slide in forms
Users can customize the design of their forms in ConvertKit
ConvertKit includes multiple options for embedding forms in web pages
Users can create and manage drip email marketing campaigns in ConvertKit
ConvertKit allows users to control on what days and times emails are sent out
Users can add automation rules in ConvertKit to create automated workflows
ConvertKit allows users to add incentives to emails or send double opt-in emails to new subscribers
Broadcast emails can be created in ConvertKit and sent to the full subscriber list or custom segments
ConvertKit gives users insight into which emails have been sent to each subscriber, and which segments each subscriber is included in
Users can view subscriber analytics for the past 30 days in ConvertKit
Captura de pantalla de ConvertKit: ConvertKit allows users to create opt-in forms in a range of styles, including inline and slide in forms Captura de pantalla de ConvertKit: Users can customize the design of their forms in ConvertKit Captura de pantalla de ConvertKit: ConvertKit includes multiple options for embedding forms in web pages Captura de pantalla de ConvertKit: Users can create and manage drip email marketing campaigns in ConvertKit Captura de pantalla de ConvertKit: ConvertKit allows users to control on what days and times emails are sent out Captura de pantalla de ConvertKit: Users can add automation rules in ConvertKit to create automated workflows Captura de pantalla de ConvertKit: ConvertKit allows users to add incentives to emails or send double opt-in emails to new subscribers Captura de pantalla de ConvertKit: Broadcast emails can be created in ConvertKit and sent to the full subscriber list or custom segments Captura de pantalla de ConvertKit: ConvertKit gives users insight into which emails have been sent to each subscriber, and which segments each subscriber is included in Captura de pantalla de ConvertKit: Users can view subscriber analytics for the past 30 days in ConvertKit

Opiniones de ConvertKit

Opiniones de ConvertKit

Calificación general
4.7
/
5
Excelente
90

Muy bien
19

Normal
5

Pobre
2

Malo
1

Relación calidad-precio
4.3
Funciones
4.4
Facilidad de uso
4.3
Asistencia al cliente
4.4
93% Un ha recomendado esta aplicación
Amber rose M.

Best Email Marketing Software

ConvertKit has been the best email marketing software I've used. Even though there are free products, start with ConvertKit. You'll make the switch eventually so just start here.


Traducir con Google
Usuario verificado

Great email marketing platform if you are NOT a beginner.

I'm not an email marketing beginner, but I tried ConvertKit and I didn't stay with them. I found their platform to be overwhelming, clunky, and I did not like the way the emails to my subscribers looked. The emails are quite plain.

As an online business coach for women with service-based businesses, I dont' want to be tinkering around for a long time trying to figure out how to use an email marketing platform i'm paying for and I also want my emails to stand out. ConvertKit doesn't do either of those things for me.


Traducir con Google
Leigh S.

I don't know why people recommend this software - their generous affiliates program perhaps?

I have more problems with convertkit than anything else on my website, the source of all my issues have been convertkit!
It's cheap compared to what's out there, but there is a reason for this.
I'm now going to infusionsoft, which im sure, my commitment of their monthly priceplan will speak volumes for how poor conertkit has been.


Traducir con Google
Marie M.

I have two ConvertKit accounts, because they work so well!

Most likely, I'll stick with ConvertKit for the long haul. They've got enough features to cover my basic needs - considering it's only myself and maybe a VA here and there, even if I had more bells and whistles, it's likely I wouldn't have the bandwidth to take advantage of them. So, ConvertKit has fit my needs perfectly and their customer service is exceptional!


Traducir con Google
Ben T.

A real step up from our last email marketing solution

I was previously using Aweber and needed to switch after an as-yet-unexplained technical glitch did realy damage to a product launch. The move to ConvertKit was smooth and I wish I'd done it years ago - the cost is slightly lower too for my 10,000 subscribers.


Traducir con Google
Amber rose M.
Sector: Marketing y publicidad
Tamaño de la empresa: Trabajador autónomo
Traducir a español
Traducir a español

Best Email Marketing Software

Software usado Semanalmente durante Más de dos años
Revisado el 30/11/2020
Fuente de la reseña: Capterra

ConvertKit has been the best email marketing software I've used. Even though there are free products, start with ConvertKit. You'll make the switch eventually so just start here.

Puntos a favor

My favorite feature of ConvertKit is how thorough everything is. For example, there are multiple ways to accomplish your goal, which means you can chose a method that works for you and be successful. The metrics feature is amazing - you always know if your emails were received well from your subscribers. I love the ability to have a series, to test your headlines, and to understand the analytics. The BEST feature is the tagging feature. You can have multiple businesses, lists, and passions but still use ONE product. Just use the tagging feature to give your subscribers identifying tags and you can send them curated emails based on what you know about them.

I have used Aweber and Mailchimp - ConvertKit is best.

Puntos en contra

Sometimes the software can have a learning curve. There are robust features (which make the price VERY worth it), but knowing how to use everything can be challenging . There is a lot to remember. Yes, they have templates and guides and support, but it's still a bit to learn.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 10.0/10

Usuario verificado
Sector: Formación profesional y coaching
Tamaño de la empresa: 2-10 empleados
Traducir a español
Traducir a español

Great email marketing platform if you are NOT a beginner.

Software usado Otro durante Más de dos años
Revisado el 5/10/2020
Fuente de la reseña: Capterra

I'm not an email marketing beginner, but I tried ConvertKit and I didn't stay with them. I found their platform to be overwhelming, clunky, and I did not like the way the emails to my subscribers looked. The emails are quite plain.

As an online business coach for women with service-based businesses, I dont' want to be tinkering around for a long time trying to figure out how to use an email marketing platform i'm paying for and I also want my emails to stand out. ConvertKit doesn't do either of those things for me.

Puntos a favor

This is by far the best platform for organizing how you want your email series to be sent out as well as for tagging subscribers according to how they respond to your emails (like if they click on a button in your email to learn more, sign up for something, buy something, etc.).

If you know what you're doing, this is an intuitive platform that allows you to keep track of what your subscribers are doing and then target them with the appropriate marketing.

Puntos en contra

I feel like ConvertKit isn't beginner friendly because when you first sign onto there the interface is too overwhelming. The positive is that they give you a lot of options as to what you can do in email marketing and then the negative is that they give you too much options so then, like I said, it just looks overwhelming as a platform to work with.

They do have tutorials though as well as a trial so you can get to know the platform before you jump into the monthly fee that starts at $29.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 7.0/10

Leigh S.
Sector: Aprendizaje en línea
Tamaño de la empresa: 2-10 empleados
Traducir a español
Traducir a español

I don't know why people recommend this software - their generous affiliates program perhaps?

Software usado A diario durante 1-5 meses
Revisado el 18/7/2020
Fuente de la reseña: Capterra

I have more problems with convertkit than anything else on my website, the source of all my issues have been convertkit!
It's cheap compared to what's out there, but there is a reason for this.
I'm now going to infusionsoft, which im sure, my commitment of their monthly priceplan will speak volumes for how poor conertkit has been.

Puntos a favor

It's easy to write emails and develop an email funnel.

Puntos en contra

the implimentation is dire, it's like a beta release all the time.
the forms aren't as responsive as they so claim, things look good on their page and then on preview, but when published, you really have to tinker with them to make them work.
Their worpdress plugin was prompting 'malware' warnings on my site with Avast, the first time I had to contact their help desk, and they were more concerned about removing me from their daily tasks lists than dealing with the problem.

this eventually cleared up, I assume it may have been in Avast's hands, but this problem lasted two weeks in convertkits hands.

I then had a list of 5 questions, I recieved a response for one of them by [SENSITIVE CONTENT HIDDEN] who I then didn;t reply in a timely manner for (although he contacted me 3 days after my problems were raised!)
He then got pushy in the emails for me to deal with the problem immediate - which I couldn't do!! I was available to add things to my website 3 days before his response and had other work commitments to deal with, having just now got back to the website, 5 days after my initial problems, he decided to close the ticket to and I quote 'remove them off his daily tasks lists'
I've now raised these exact same questions again to convertkit to seek help, hopefully I won't get an automated response and have to wait another 3 days for a reply to when im busy and told they'll close the ticket again to make themselves look good.

Their customer service is diabolical and their software is sub par.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 0.0/10

Marie M.
Sector: Redacción y edición
Tamaño de la empresa: Trabajador autónomo
Traducir a español
Traducir a español

I have two ConvertKit accounts, because they work so well!

Software usado Semanalmente durante Más de dos años
Revisado el 27/9/2020
Fuente de la reseña: Capterra

Most likely, I'll stick with ConvertKit for the long haul. They've got enough features to cover my basic needs - considering it's only myself and maybe a VA here and there, even if I had more bells and whistles, it's likely I wouldn't have the bandwidth to take advantage of them. So, ConvertKit has fit my needs perfectly and their customer service is exceptional!

Puntos a favor

I migrated to ConvertKit in 2016 and have never had a problem with their service being down. I love how reliable they are! Once you get the lay of the land, ConvertKit is real easy to use too. Their software is straight forward and can do a ton for the low-cost compared to Ontraport and Infusionsoft.

Puntos en contra

A lot of my friends have been moving to Active Campaign, because they say AC has more analytic features than CK. I'm not sure what I'm missing, but I do wish I could have better data from CK on best days and time of day my emails are being received. I wish I could see which email subject lines are working best for me. I wish I could have an overview calendar of what was previously sent rather than having to thumb back page after page. I wish that ConvertKit's email templates were easier to use -- I don't know coding and had a designer help me out.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 8.0/10

Ben T.
Sector: Servicios de información
Tamaño de la empresa: 2-10 empleados
Traducir a español
Traducir a español

A real step up from our last email marketing solution

Software usado A diario durante 1-5 meses
Revisado el 25/9/2020
Fuente de la reseña: Capterra

I was previously using Aweber and needed to switch after an as-yet-unexplained technical glitch did realy damage to a product launch. The move to ConvertKit was smooth and I wish I'd done it years ago - the cost is slightly lower too for my 10,000 subscribers.

Puntos a favor

ConvertKit is very intuitive to use and hides a lot of functionality behind a straightforward user interface. Tutorial videos for each area of the software help considerably with the learning curve.

The feature-set it really well-thought-out and allows you to be really creative with your email marketing. I particularly like the easy way to send a broadcast email a second time to those who didn't open it the first - it really adds to the value of each email.

Puntos en contra

I've found little to criticise before beyond the fact the on-boarding was quite hands-off. Support is very good quality but the responses could, I suppose, be a little quicker.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 10.0/10

Recomendación de usuario
8.9/10
Basado en 117 valoraciones de usuarios
Compara con las alternativas según las recomendaciones de los usuarios
Compara las alternativas

Precios de ConvertKit

Precios de ConvertKit

A partir de
USD 29.00/mes
Prueba gratis
Suscripción
Relación calidad-precio
Relación calidad-precio
4.3/5
Basado en 117 valoraciones de usuarios
Compara las alternativas según la relación calidad-precio
Compara las alternativas

Funciones de ConvertKit

Funciones de ConvertKit

API
Análisis de campaña
Análisis de participación
Análisis en tiempo real
Creación de informes y estadísticas
Creación de marca personalizable
Gestión de campañas
Gestión de contenidos
Importación y exportación de datos
Integración de redes sociales
Integración de terceros
Interfaz para arrastrar y soltar
Marketing de redes sociales
Marketing multicanal
Modelos personalizables
Notificaciones automáticas
Panel de actividades
Pruebas A/B
Segmentación de campañas
Supervisión
Funciones
4.4/5
Basado en 117 valoraciones de usuarios
Compara con las alternativas según la valoración de características
Compara las alternativas

Categorías

Preguntas frecuentes sobre ConvertKit

Preguntas frecuentes sobre ConvertKit

He aquí algunas preguntas frecuentes sobre ConvertKit.

P. ¿Qué tipo de planes de precios ofrece ConvertKit?

ConvertKit ofrece los siguientes planes de precios:

A partir de: USD 29.00/mes

Modelo de precios: Suscripción

Prueba gratis: No disponible

P. ¿Cuáles son las características principales de ConvertKit?

No tenemos información sobre las características de ConvertKit

P. ¿Quiénes son los usuarios habituales de ConvertKit?

Los clientes habituales de ConvertKit son:

Empresas pequeñas, Trabajadores autónomos

P. ¿Qué idiomas admite ConvertKit?

ConvertKit admite los siguientes idiomas:

Inglés

P. ¿Qué tipo de planes de precios ofrece ConvertKit?

ConvertKit cuenta con los siguientes planes de precios:

Suscripción

P. ¿ConvertKit es compatible con dispositivos móviles?

No tenemos información sobre los dispositivos compatibles con ConvertKit

P. ¿Con qué otras aplicaciones se integra ConvertKit?

ConvertKit se integra con las siguientes aplicaciones:

Acuity Scheduling, Call Loop, GetSiteControl, Kajabi, Leadpages, Privy, Slaask, Sumo, Teachable, Thinkific

P. ¿Qué tipo de asistencia ofrece ConvertKit?

ConvertKit ofrece las siguientes opciones de asistencia:

Asistencia en línea, Asistencia telefónica, Base de conocimientos