Sobre MailerLite

MailerLite es una solución de marketing por correo electrónico que proporciona herramientas para la creación de correos electrónicos personalizables, la automatización, la creación de páginas de aterrizaje, la gestión de ventanas emergentes, entre otros. El sistema basado en la nube permite a las empresas crear contenido de marketing por correo electrónico de marca utilizando texto, imágenes, enlaces, video, HTML, entre otross. MailerLite es un proveedor de servicios de marketing por correo electrónico que se centra en la simplicidad, la excelente asistencia al cliente y los hermosos diseños de correo electrónico.

Olvídate de configuraciones complejas. El software fácil de usar de MailerLite permite a los usuarios crear y compartir campañas de correo electrónico hermosas, rastrear los resultados, administrar suscriptores y personas que desean cancelar la suscripción, diseñar ventanas emergentes personalizadas y páginas de aterrizaje y mucho más sin ningún conocimiento técnico.

MailerLite ofrece una amplia gama de integraciones para comercio electrónico, CRM, ventanas emergentes, páginas de aterrizaje y formularios de registro, incluidas herramientas como Shopify, WooCommerce, WordPress, ProductDyno, Zapier, entre otras.

Dispositivos

Tamaño de la empresa

P M G

Disponible en los países siguientes

Australia, Brasil, Canadá, China, Alemania y otros 5, Reino Unido, India, Japón, México, Estados Unidos

Idiomas admitidos

español, finés, francés, inglés, polaco y otros 4, portugués, ruso, sueco, ucraniano

Imágenes

Landing page editor
Drag and Drop editor
Pop-up templates examples
Live stats overview example
E-commerce automation
Social media blocks in newsletter editor
Pop-up editor
Survey newsletter
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Vídeo de MailerLite
Captura de pantalla de MailerLite: Landing page editor Captura de pantalla de MailerLite: Drag and Drop editor Captura de pantalla de MailerLite: Pop-up templates examples Captura de pantalla de MailerLite: Live stats overview example Captura de pantalla de MailerLite: E-commerce automation Captura de pantalla de MailerLite: Social media blocks in newsletter editor Captura de pantalla de MailerLite: Pop-up editor Captura de pantalla de MailerLite: Survey newsletter

Funciones

Características totales de MailerLite: 100

  • API
  • Acceso móvil
  • Acciones activadas por evento
  • Actualizaciones en tiempo real
  • Alertas y notificaciones
  • Análisis de campañas
  • Análisis de participación
  • Análisis en tiempo real
  • Arrastrar y soltar
  • Asistencia por vídeo
  • Automatización de marketing
  • Autorrespondedores
  • Base de datos de bajas en la suscripción
  • Base de datos de clientes
  • Base de datos de contactos
  • Biblioteca de imágenes
  • Bloqueo de spam
  • CRM
  • CTA personalizables
  • Campañas de goteo
  • Campos personalizables
  • Captura de clientes potenciales
  • Conformidad CAN SPAM
  • Contenido dinámico
  • Controles o permisos de acceso
  • Correos electrónicos optimizados para el formato móvil
  • Creación de informes en tiempo real
  • Creación de informes y estadísticas
  • Creación de informes/análisis
  • Creación de marca personalizable
  • Datos demográficos
  • Datos en tiempo real
  • Distribución de correo electrónico
  • Edición de imágenes
  • Editor WYSIWYG
  • Editor de texto enriquecido
  • Encuestas de cliente
  • Formularios personalizables
  • Formularios web
  • Función de vista previa
  • Generación de clientes potenciales
  • Generador de formularios
  • Geolocación
  • Gestión de SEO
  • Gestión de archivos
  • Gestión de campañas
  • Gestión de campañas de correo electrónico
  • Gestión de comercio electrónico
  • Gestión de contactos
  • Gestión de contenidos
  • Gestión de correo electrónico
  • Gestión de equipo
  • Gestión de flujos de trabajo
  • Gestión de formularios
  • Gestión de la lista de correo
  • Gestión de listas
  • Gestión de modelos
  • Gestión de newsletters
  • Gestión de páginas web
  • Gestión de suscripciones
  • Gestión de suscriptores
  • Gestión del diseño
  • Importación y exportación de datos
  • Informes de avance
  • Integraciones de terceros
  • Integración de páginas web
  • Integración de redes sociales
  • Mapas térmicos
  • Marketing por correo electrónico
  • Modelos personalizables
  • Métricas de rendimiento
  • Opciones de publicación
  • Panel de actividades
  • Perfiles de clientes
  • Personalización
  • Planificación de campañas
  • Plantillas de correo electrónico
  • Programa de fidelización
  • Programación automatizada
  • Programación de campañas
  • Pruebas A/B
  • Páginas de aterrizaje y formularios web
  • Reactivo
  • Segmentación
  • Segmentación de campañas
  • Segmentación de clientes
  • Segmentación por público
  • Seguimiento de actividades
  • Seguimiento de clics
  • Seguimiento de entrega
  • Seguimiento de interacciones
  • Seguimiento de ubicación
  • Seguimiento del avance
  • Seguimiento por correo electrónico
  • Supervisión
  • Supervisión en tiempo real
  • Tecnología HTML5
  • Varias campañas
  • Varias cuentas de usuario
  • Varias ubicaciones

Alternativas

Mailchimp

4.5
#1 alternativa a MailerLite
MailChimp es una plataforma de automatización de marketing que permite a los usuarios crear, enviar y analizar campañas...

emfluence Marketing Platform

4.7
#2 alternativa a MailerLite
La plataforma de marketing emfluence es una plataforma de marketing por correo electrónico, gestión de redes sociales,...

ActiveCampaign

4.6
#3 alternativa a MailerLite
Conexión entre marketing por correo electrónico, automatización de marketing, CRM y gestión de cuentas para empresas...

Remarkety

4.6
#4 alternativa a MailerLite
Remarkety es una plataforma líder de marketing por correo electrónico para comercio electrónico impulsada por datos....

Opiniones

Calificación general

4.5 /5
(396)
Relación calidad-precio
4.7/5
Funciones
4.4/5
Facilidad de uso
4.5/5
Asistencia al cliente
4.5/5

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Mostrando 5 opiniones de 396
Heather jo F.
Calificación general
  • Sector: Aprendizaje en línea
  • Tamaño de la empresa: Trabajador autónomo
  • Software usado A diario durante Más de un año
  • Fuente de la reseña

Calificación general

  • Relación calidad-precio
  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 10.0 /10

No ESP is perfect, but MailerLite comes the closest

Revisado el 27/3/2020

Overall, (even when I was accidentally crashing my own automations and blaming it on the support...

Overall, (even when I was accidentally crashing my own automations and blaming it on the support staff!) they have been absolutely stellar. I have shopped around plenty, used several other services, and am, for sure, sticking with MailerLite for the long haul.

Puntos a favor

The interface is so easy and intuitive, and I always know how to do what I want to do in MailerLite. As a tech-challenged solopreneur and content creator, I want to spend as little time as possible on the learning curve, so I can focus on what my people want: the content. Custom branding is spot-on, and segmentation works perfectly.

Puntos en contra

Deliverability isn't what it could be, but we're ALL working on that one! And this is probably more the fault of user habits and annoying AI filters.

Respuesta de MailerLite

Flores, thank you for the stellar review ;) We're enthusiastic and glad to hear that we're making easier the journey of our customers. I wish you all the best for your solopreneur adventure!

Irene

Sue F.
Calificación general
  • Sector: Comercio minorista
  • Tamaño de la empresa: Trabajador autónomo
  • Software usado A diario durante Prueba gratis
  • Fuente de la reseña

Calificación general

  • Relación calidad-precio
  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 9.0 /10

Customer Support Second to None

Revisado el 24/3/2021

I am setting up a mailing list from scratch and I have found the functionality to be great. The...

I am setting up a mailing list from scratch and I have found the functionality to be great. The couple of times I have found the help files to be less than helpful, someone has responded to my feedback and answered my queries and made the functionality very clear. Wonderful to know that someone actually reads (and responds) to feedback, rather than it going into a black hole.

Puntos a favor

As a brand new user, I am finding Mailerlite very easy to use, with almost all the functionality I need so far. I have asked a couple of questions where I do not understand the functionality and my questions have been answered very quickly!
The automation is very intuitive and easy to set up.

Puntos en contra

I wanted to create a dropdown with 12 options (for months), but found the limit was 10 options. Small issue, but a bit of a hindrance.

Respuesta de MailerLite

Hi Sue, amazing to have you with us - was really curious about your Vintage shop, you should pass by the site, so I can have a look. I'm a sucker for a good find.

If you have any further questions, you know where to find our amazing support team.

- Lay

Amir S.
Calificación general
  • Fuente de la reseña

Calificación general

  • Relación calidad-precio
  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 0.0 /10

My Horrifying experience with MailerLite

Revisado el 3/8/2016

My experience with MailerLite.

After weeks of research on the best and most economic way on how to...

My experience with MailerLite.

After weeks of research on the best and most economic way on how to send weekly emails to the subscribers of my small business , I choose MailerLite. What a mistake ! It turned out to be one of the most painful experiences as a small business owner.

After weeks of research on the best and most economic way on how to send weekly emails to the subscribers of my small business , I choose MailerLite. What a mistake ! It turned out to be one of the most painful experiences as a small business owner.

I give them credit, when it is due : Easy to navigate interface and professionally pre-made templates seemed a perfect match for my needs. As a small business owner, my first goal was to find a bulk email software that is easy to use and has a friendly and responsive customer service. For years, I used one of the major bulk email software providers, but they have become really expensive compared to what you get in return for these email campaigns. Finally, I made my decision and enrolled in one of MailerLite plans that seemed very attractive; at least on the paper! 15000 subscribers and unlimited monthly emails for $30!!

WOAH !!! what a great bargain. Right? Not that fast !

They were very quick to charge my business card for the $30.

I spent few hours to create a perfect email and uploaded my mailing list of 15000. and start creating the first campaign on MailerLite. This is where the nightmare started.

When I wanted to send out the email, I received an email from their support team that I am not allowed to use more than 2000. ( i paid for 15000 subscribers with unlimited monthly emails) . I told them that I won't have it that way and they should cancel my account. They reached out to me and assured me that everything would be fine, hey approved me for 5000 and promised to increase my quote after the first few emails to prevent spams. Fair enough!

After sending out the emails, they told me that I have breached their spam policy since the hard bounce of my emails were more than a certain number that they allow. I was not very happy with their decision but again, its their policy and I have to follow it. So I accepted their decision and didn't argue with them. But this the same email list that I have used with the other major email provider. I knew this is a small company with few resources and I have made a mistake.

Obviously, I didn't want to pay for a service that I am not allowed to use. quite simple. So, I ask them to cancel my subscription and refund me the $30 that they have charged me !!! They kept me waiting for almost 4 days and then they told me that they have decided to keep my money ?!!!!!, and obviously they have access to all the 15000 subscribers on mailing list !!

Customer service is the forefront of a business and I am really sorry to say that theirs is NON-EXISTING.

Since the goal of this review was to save others some time and un-wanted headache, I have not mentioned any of the other competitors that make a much better option.

Since then, I have signed up to another provider for only $5 extra and I could not be happier. I learned my lesson , cheaper choice is not always a better one. It is wiser to pay a bit more and go with a company with a better customer service and more resources.

If even you think that you won't have the same issue that I had with them, still think of your need of customer service at some point.

I hope this has helped you in your search. Good luck!

Puntos a favor

You would get a Cheap service

Puntos en contra

You would loose your money. They blame you for their failure to just charge your credit card for no service. Their system can't deliver and then they blame you. read other reviews all over web. Many people have complained about their delivery rate. You would loose your mailing list to them.

Emily B.
Calificación general
  • Sector: Servicios financieros
  • Tamaño de la empresa: Trabajador autónomo
  • Software usado A diario durante 6-12 meses
  • Fuente de la reseña

Calificación general

  • Relación calidad-precio
  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 10.0 /10

Begin Email Marketing With Mailerlite

Revisado el 30/12/2020

I switched from MailChimp to Mailerlite as the features with Mailerlite were more appealing, more...

I switched from MailChimp to Mailerlite as the features with Mailerlite were more appealing, more professional and better value for money. I originally started with the free package for around two weeks, until my email list outgrew the free package, where I now continue to pay on a monthly basis. The income that I receive from utilizing my email list pays for the service provided by Mailierlite and I am very happy with the features/ service provided. I received great customer support from Mailerlite in regards to the issues mentioned above, and since then I have required no customer support.

Puntos a favor

I like the many features included with the software for a reasonable monthly (or yearly) fee. Such as the ability to create different groups to manage email marketing topics. I particular enjoy using the autoresponder emails feature as this is a great way to utilise email marketing and Mailerlite have a very user friendly interface, making a potentially complex task easier to carry out. I also enjoy the extra features including the landing page templates to capture new email signups.

Puntos en contra

The only issue I had with this product, and why I did not give it 5 stars, is the email deliverability rate. Whereby occasionally my automated emails were not being sent to new email signups and they were not able to complete the sign up process, being classed as unconfirmed in my email list. This was inconvenient as sometimes I would receive emails from people saying that they signed up but had not received a certain product I was offering for new sign ups. However, after researching this topic, I learnt that this is actually a common issue with most email network providers and that Mailerlite has one of the best deliverability rates overall. Therefore I have stayed with Mailerlite and I hope that this is something their software will improve on over time.

James S.
Calificación general
  • Sector: Alimentación y bebidas
  • Tamaño de la empresa: 2-10 empleados
  • Software usado A diario durante Más de dos años
  • Fuente de la reseña

Calificación general

  • Relación calidad-precio
  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 9.0 /10

Really Solid Software and Customer Service

Revisado el 6/1/2021

Love it. Will be hard to ever leave.

Love it. Will be hard to ever leave.

Puntos a favor

Great customizability for emails and very simple to use. It is the most design friendly email service I have used. Also incredible customer service. I accidentally deleted a very important landing page built through mailerlite - I emailed their support and it was restored within an hour. I accidentally deleted ALL of our subscribers - I emailed support again and again they were all restored within a couple hours. Very impressed.

Puntos en contra

I wish video was easier to insert into the emails. I also wish it was easier to segment. ConvertKit maybe a better option for segmenting and targeting.

Respuesta de MailerLite

Hi James, thank you for your lovely and. Fair feedback. I have to say the design on your Bissy Energy page is amazing!

- Lay

Mostrando 5 opiniones de 396 Todas las opiniones

Preguntas frecuentes sobre MailerLite

He aquí algunas preguntas frecuentes sobre MailerLite.

MailerLite ofrece los siguientes planes de precios:

  • A partir de: USD 10.00/mes
  • Modelo de precios: Gratis, Suscripción
  • Prueba gratis: Disponible

No tenemos información sobre las características de MailerLite

Los clientes habituales de MailerLite son:

Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001+

MailerLite admite los siguientes idiomas:

español, finés, francés, inglés, polaco, portugués, ruso, sueco, ucraniano

MailerLite admite los siguientes dispositivos:

iPhone (móvil), iPad (móvil)

MailerLite se integra con las siguientes aplicaciones:

Basecamp, Bigcommerce, BriteVerify, ClickFunnels, Drupal, Eventbrite, Facebook, GetSiteControl, GitHub, Google Analytics, Google Docs, Google Forms, Gravity Forms, Instagram, Intercom, Landingi, LeadPages, LinkedIn for Business, Magento Commerce, MailMunch, MailerCheck, MakePlans, Marketo Engage, NeverBounce, OptinMonster, Paperform, PayPal, PieSync, Pipedrive, Privy, ProjectManager.com, Shopify, Slack, Squarespace, Stripe, SumoMe, Teamwork, Trello, Twitter, Unbounce, WooCommerce, WordPress, Zapier, Zendesk, Zoho CRM, Zoom Meetings & Chat, mailparser.io

MailerLite ofrece las siguientes opciones de asistencia:

E-mail/Help Desk, Preguntas frecuentes/foro, Base de conocimientos, 24/7 (asistencia directa), Chat

Categorías relacionadas

Ver todas las categorías de software encontradas para MailerLite.